Digital Content Creator

Misal Enterprises is seeking a creative and responsible Digital Content Creator to join the team on a part-time basis. The ideal candidate will be capable of independently generating fresh content ideas, shooting and editing videos and photos, and managing basic website updates. This hybrid role requires the candidate to work from the office three days a week, with flexibility for remote work on other days. The position is based in Karachi and offers an opportunity to contribute to the company’s digital presence across multiple platforms.

Key Responsibilities

- Generate fresh and creative content ideas tailored to Misal Enterprises’ brand and audience.
- Plan, shoot, and edit reels, videos, photos, and other social media content for platforms including Instagram, Facebook, TikTok, and YouTube.
- Stay updated on current digital trends and suggest innovative ideas to improve reach and engagement.
- Cover product features, tyre installations, services, promotional offers, and daily business activities through engaging content.
- Write basic captions and develop content concepts to accompany visual materials.
- Independently coordinate and execute content shoots from start to finish.
- Manage and update the Misal Enterprises website as needed, including uploading new products, updating prices, and replacing product images.
- Make simple website content changes to ensure information is accurate and up to date.
- Collaborate with the marketing team to support campaigns and promotions through relevant content creation and website updates.

Required Qualifications

- Strong skills in content ideation and creative thinking.
- Good videography sense with the ability to capture high-quality footage.
- Proficiency in video editing software such as CapCut, Premiere Pro, or similar tools.
- Basic design skills using Canva or equivalent platforms.
- Solid understanding of social media platforms including Instagram, TikTok, Facebook, and YouTube.
- Basic knowledge of Shopify or e-commerce website management, with comfort in uploading products, adjusting prices, and making website updates.
- Ability to work independently with strong organizational skills.
- Availability to work from the office three days per week as part of the hybrid work model.

Preferred Qualifications and Benefits

- Previous experience in content creation or a portfolio showcasing relevant work is preferred.

This role offers a dynamic work environment where creativity and initiative are valued. The hybrid schedule provides a balance between in-office collaboration and remote flexibility. Candidates based in Karachi who meet the qualifications and are passionate about digital content creation are encouraged to apply.