Digital Marketing & Content Executive

We are seeking a creative and skilled Content Creator to join our team, specializing in producing high-quality visual content for a fashion brand. The ideal candidate will be responsible for planning, shooting, and editing videos and photos that showcase our clothing collections across multiple social media platforms. This role requires a strong understanding of current social media trends, excellent storytelling abilities, and the capacity to maintain a consistent brand image while engaging our audience effectively.

Key Responsibilities

- Plan, shoot, and edit high-quality videos and photos for clothing collections, ensuring visually appealing and on-brand content.
- Create engaging short-form videos such as Instagram Reels, TikTok clips, YouTube Shorts, and Facebook posts to increase brand visibility.
- Conduct product photography, fashion shoots, behind-the-scenes footage, and campaign content production.
- Develop innovative content ideas that promote the brand’s clothing lines and resonate with the target audience.
- Manage the brand’s social media accounts, maintaining a consistent posting schedule aligned with marketing goals.
- Prepare monthly content calendars to organize and streamline social media activities.
- Write compelling captions, headlines, and promotional copy to accompany visual content.
- Collaborate closely with fashion designers, models, photographers, and the marketing team to coordinate shoots and campaigns.
- Edit videos using professional software and mobile editing applications to ensure polished final products.
- Monitor social media engagement metrics including reach, views, and follower growth to gauge content performance.
- Support influencer collaborations, product launches, and promotional campaigns to maximize brand exposure.
- Assist in planning and executing paid social media advertising campaigns.
- Analyze campaign results and prepare regular marketing reports to inform future strategies.
- Maintain the brand’s visual identity by ensuring all content adheres to established brand guidelines.

Required Qualifications

- Bachelor’s degree or equivalent experience in Digital Marketing, Media, Film Production, or a related field.
- Hands-on experience in video shooting, video editing, and social media content creation.
- Proficiency with editing tools such as CapCut, Adobe Premiere Pro, Adobe Photoshop, or similar software.
- Solid understanding of content trends on Instagram, TikTok, Facebook, and YouTube.
- Creative mindset with a keen interest in fashion and luxury clothing brands.
- Strong communication, planning, and organizational skills.
- A portfolio showcasing previous videos, reels, or marketing campaigns is highly desirable.

Preferred Qualifications and Benefits

Experience working with fashion, clothing, beauty, or lifestyle brands is preferred, as it will provide valuable insight into the industry’s unique demands and audience preferences.

This position requires working on-site to collaborate effectively with the creative and marketing teams.

If you are passionate about fashion and digital content creation, and you thrive in a dynamic environment where creativity meets strategy, we encourage you to apply.