Vorson, a diversified B2B execution partner since 2006 and part of the TAG Group family of companies active in professional services since 1998, serves a wide range of clients across corporate gifting, textiles and workwear, printing and packaging, digital signage, and marketing execution. We are seeking a Digital Marketing Executive to join our team and support the implementation of digital marketing initiatives, including social media management, paid advertising campaigns, and digital content coordination.
Key Responsibilities:
- Support the scheduling and publishing of content across various social media platforms to ensure consistent brand presence.
- Assist in the setup and monitoring of basic paid advertising campaigns to optimize reach and engagement.
- Track and analyze engagement, website traffic, and campaign performance metrics to provide actionable insights.
- Coordinate with design and content teams to develop and manage campaign assets that align with marketing objectives.
- Support email marketing efforts and perform basic website updates to maintain up-to-date digital content.
- Prepare weekly performance summaries to report on campaign results and ongoing digital activities.
Required Qualifications:
- 0 to 2 years of experience in digital marketing, including internships or relevant practical exposure.
- Familiarity with major social media platforms and basic advertising tools used for campaign management.
- Basic understanding of analytics and reporting to evaluate digital marketing effectiveness.
- Bachelor’s degree in Marketing, Business, or a related field.
This role offers an excellent opportunity for early-career professionals to grow their skills in a dynamic B2B environment with exposure to diverse industries and marketing channels. Candidates who are proactive, detail-oriented, and eager to learn will find this position rewarding.