DIGITAL MARKETING FACULTY

Aptech Computer Education, a leading IT education brand under Aptech Limited, has been a pioneer in technology training since 1986. With a vast global network of centers, Aptech has successfully trained over 6.5 million students across various IT and professional courses. The company collaborates with top technology vendors such as Microsoft, Google, and Red Hat to offer industry-recognized certification programs. In Pakistan, Aptech operates centers in major cities including Karachi, Hyderabad, Lahore, Islamabad, and Faisalabad, providing specialized academies in software, hardware, and networking. The organization is committed to enhancing job readiness by offering placement support, workplace skills training, and organizing workshops, job fairs, and campus recruitment activities.

Key Responsibilities
The Digital Marketing Faculty will be responsible for designing and delivering comprehensive digital marketing curricula, including lectures, practical sessions, and project work. The curriculum will cover essential topics such as online marketing strategies, campaign planning, analytics, and content-driven marketing. Daily duties include preparing detailed lesson plans, developing relevant teaching materials, assessing student performance, and providing constructive feedback to foster student growth. The faculty member will also stay updated with the latest industry trends, guide students on the use of digital marketing tools and platforms, and participate in workshops or seminars aimed at improving students’ employability. Collaboration with academic coordinators is essential to maintain course quality and ensure alignment with Aptech’s educational standards.

Required Qualifications
Candidates should have a strong understanding of Market Research and Consumer Behavior to effectively teach audience analysis and segmentation. Proficiency in Marketing Management and Marketing principles is necessary to explain strategy development, branding, and campaign planning. Strong research skills are essential to incorporate current digital marketing trends, tools, and case studies into the curriculum. Relevant experience in digital marketing disciplines such as social media marketing, SEO/SEM, content marketing, and analytics is required, whether gained in academic or industry settings. A Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related field is mandatory. Experience in teaching or training is highly desirable. Candidates must demonstrate the ability to design structured course materials, deliver engaging classroom sessions, and effectively assess learning outcomes. Excellent communication and presentation skills are crucial, along with the ability to mentor diverse learners and support their career development.

Preferred Qualifications and Benefits
While not explicitly stated, candidates with prior experience in academic environments or those who have contributed to employability initiatives such as workshops and job fairs will be preferred. The role offers an opportunity to work with a reputable organization known for its commitment to quality education and industry collaboration. Faculty members benefit from continuous professional development through exposure to the latest digital marketing trends and tools, as well as active involvement in student career advancement activities.

This full-time, on-site position is based in Karachi and offers a dynamic environment for professionals passionate about shaping the next generation of digital marketing experts.