Digital Marketing Instructor (3 Months Contract)

Edversity, a part of the Rapidev Group of Companies, is seeking a Digital Marketing Instructor for a 3-month contractual position based in Multan. This onsite role involves teaching practical, industry-focused IT skills to prepare young people for careers and freelancing opportunities in technology. The instructor will lead daily classes and hands-on labs, guiding trainees through the fundamentals of digital marketing, including social media, search, and e-commerce campaigns. Classes run from 9:00 AM to 5:00 PM, and the role requires clear communication in both English and Urdu to support learners with little or no prior experience.

Key Responsibilities
- Deliver daily lectures and practical labs following the approved curriculum.
- Teach foundational digital marketing skills to beginners, ensuring concepts are easy to understand.
- Prepare lesson plans, presentation slides, campaign briefs, assignments, and quizzes.
- Supervise labs where trainees create and manage social media pages and advertising campaigns.
- Monitor attendance, assess trainee progress, and submit regular reports to the program team.
- Conduct additional support sessions for trainees who need extra help.
- Coach trainees on building freelancing profiles, securing local client work, and applying for jobs.
- Assist with assessments, audits, and program reviews to maintain quality standards.

Required Qualifications
- Bachelor’s degree in Marketing, Business, Mass Communication, or a related field.
- 2 to 4 years of hands-on digital marketing experience in an agency, business, or freelance setting.
- Practical knowledge of managing social media pages and running Meta and Google ad campaigns.
- Basic understanding of SEO and Google Analytics.
- Experience with content creation tools such as Canva and AI-based applications.
- Ability to teach clearly and patiently in both Urdu and English, catering to beginners.

Preferred Qualifications and Benefits
- Certifications such as Meta Blueprint or Google Ads are highly desirable.
- Experience in e-commerce marketing on platforms like Daraz or Shopify.
- Previous experience in teaching, training, or mentoring roles.

This position offers a competitive monthly salary commensurate with experience. It provides a unique opportunity to influence the careers of young professionals by equipping them with essential digital marketing skills. The role also includes the chance to work within a professional and collaborative team environment and offers potential growth within the Rapidev Group.