Digital Marketing Manager / E-Commerce Manager

Confidential Verified

Lahore , Pakistan

Posted Feb 15, 2021 249 views

PKR. 150,000 - 500,000/Month

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Job Description

We are looking to hire Digital Marketing/ E-Commerce Manager for a renounce Leather Industry for their Lahore Office.

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective for adoption where appropriate

Key Accountabilities

● Through the social channels(content production, PR, etc), increase Customer Acquisition(Follower, engagement), build and maintain the brand image

● End to end responsibility for Organisations online Branding & Marketing, Marketing plan, budgeting,

● Responsible for Marketing Analytics, market research, and analysis of the competition

● Handling public relations and corporate communications

● Developing new and enhancing existing business relationships

● Providing leadership in the design and production of all aspects of visual marketing needs.

Key Performance Indicators - KPIs:

      ● Social channel follower and engagement(FB, Insta, Youtube, Snap, Tiktok)

      ● Revenue Growth or market share growth

      ● ROI

      ● Brand awareness and perception

      ● Customer experience 

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Department:
IT
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelor/Master’s degree in Business Administration/Computer Sciences or related field.
Career Level:
Experienced Professional
Experience:
2 Years - 10 Years (Need to have proven experience in formulating and implementing brand marketing via video content, website analytics, social media, ad revenue strategies, publishing and offline communication. Work experience on Fiverr/Upwork would be a plus. Work ref)
Apply Before:
Mar 16, 2021
Posting Date:
Feb 15, 2021
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