We are seeking a creative and experienced Social Media Marketing Manager & Graphic Designer to join our team. The ideal candidate will have a minimum of three years of relevant experience, preferably within the real estate, construction, or Airbnb sectors. This role requires a dynamic individual who can develop and implement effective social media strategies while producing high-quality graphic designs that align with our brand identity. The position is based in Gulberg Greens, Islamabad, and requires in-person attendance.
Key Responsibilities
- Develop and execute comprehensive social media marketing strategies for the company and its real estate projects.
- Manage and maintain company social media platforms, including Facebook, Instagram, LinkedIn, TikTok, and other relevant channels.
- Create engaging, professional content for social media posts, campaigns, property promotions, and corporate communications.
- Design high-quality graphics such as social media posts, banners, brochures, flyers, presentations, and other promotional materials.
- Develop creative concepts and visual content that reflect the company’s brand identity consistently.
- Plan and manage the social media content calendar to ensure timely and strategic posting.
- Monitor social media performance metrics including engagement, reach, and lead generation to optimize campaigns.
- Collaborate closely with Sales and Marketing teams to support property launches, promotional campaigns, and other marketing activities.
- Conduct market and competitor research to stay updated on new marketing trends and identify content opportunities.
- Prepare monthly performance reports on social media activities and recommend actionable improvements.
- Ensure all designs and content maintain a professional and consistent brand image across all platforms.
Required Qualifications
- Minimum of 3 years of experience in social media marketing and graphic design.
- Strong proficiency in managing social media platforms such as Facebook, Instagram, LinkedIn, and TikTok.
- Expertise in graphic design tools including Adobe Photoshop, Illustrator, and Canva.
- Demonstrated creativity and strong visual design skills.
- Excellent communication and content-writing abilities.
- Knowledge of social media advertising and paid campaign management is an advantage.
- Ability to manage multiple projects simultaneously and meet deadlines efficiently.
Preferred Qualifications and Benefits
- Previous experience in the real estate, property, or construction industries is highly preferred.
- Familiarity with digital marketing analytics and performance tracking tools.
- Exposure to video and reels content creation is a plus.
- Competitive monthly salary ranging from Rs 32,103 to Rs 175,810 based on experience and qualifications.
- Opportunity to work in a vibrant, collaborative environment located in Gulberg Greens, Islamabad.
- This is an in-person role, offering direct engagement with the team and projects.
Key Skills
Social Media Marketing | Graphic Designing | Content Creation | Branding | Digital Marketing | Paid Campaigns | Video/Reels Content | Canva | Photoshop | Illustrator | Analytics | Real Estate Marketing
This role is ideal for a motivated professional looking to leverage their social media and design expertise within the real estate or related industries, contributing to impactful marketing campaigns and brand growth.