Posted Oct 24, 2026 19 views
Digital Marketing Manager (US Medical Billing)
Location: Enterprise Building Near Thokhar Niaz Baig, Lahore
Schedule: 5 PM – 2 AM (100% Onsite)
We are looking for a results-oriented Digital Marketing Manager to lead our online marketing efforts within the US medical billing sector. The successful candidate will be responsible for developing and executing digital marketing strategies that enhance brand visibility, engage customers, and generate quality leads. This role requires hands-on management of digital campaigns, content creation, and performance analysis to ensure maximum impact across all digital channels.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
- Plan, execute, and optimize multi-channel campaigns including SEO, SEM, email marketing, social media, and display advertising.
- Manage and continuously improve the company website, landing pages, and digital content to enhance user experience and conversion rates.
- Monitor campaign performance using tools such as Google Analytics, SEMrush, and HubSpot, and prepare detailed reports on key performance indicators (KPIs).
- Lead marketing automation and lead nurturing initiatives through platforms like Mailchimp and HubSpot to drive customer engagement and retention.
- Oversee social media strategy, including content creation, scheduling, and community engagement to build brand loyalty.
- Manage digital advertising budgets, ensuring efficient allocation of resources to maximize return on investment (ROI).
- Conduct market research and competitor analysis to identify trends and opportunities for growth.
- Collaborate closely with design and content teams to maintain brand consistency across all digital platforms.
- Stay informed about the latest digital marketing trends, algorithm updates, and emerging tools to keep strategies current and effective.
- Supervise the creation and distribution of engaging digital content, including graphics, videos, and written materials, across web and social media channels.
- Coordinate with creative teams or freelancers to produce high-quality multimedia content that supports marketing goals.
Required Qualifications:
- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
- Minimum of 5 years’ experience in digital marketing or a related role, preferably within the healthcare industry.
- Proven track record in performance marketing and lead generation.
- Proficiency with graphic design tools such as Canva and Adobe Suite, basic video editing skills, and strong content writing capabilities.
- Deep understanding of SEO, PPC, Google Ads, Meta Ads, email marketing, and analytics platforms.
- Experience working with CRM systems and marketing automation tools.
- Excellent analytical skills combined with strong communication and project management abilities.
- Creative mindset with a strong attention to detail.
This position offers an exciting opportunity to lead digital marketing initiatives in a dynamic and growing sector. Candidates who thrive in a fast-paced environment and are passionate about driving measurable results will find this role rewarding. The onsite schedule supports collaboration with cross-functional teams and hands-on campaign management.
If you meet the qualifications and are ready to contribute your expertise to a forward-thinking organization, we encourage you to apply.
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