Digital Marketing & SEO Trainer

Location: Akhuwat – FIRST, Faisalabad
Job Type: Project-Based | Residential Program
Program Duration: 5 Months

This opportunity is ideal for an experienced digital marketing professional who is passionate about teaching and mentoring. The role involves delivering practical training to students, helping them develop hands-on digital marketing skills and the confidence to apply these skills in freelancing, employment, or entrepreneurship. The trainer will guide learners through real-world projects, fostering their ability to build sustainable livelihoods in the digital marketing space.

Key Responsibilities
- Deliver engaging and practical training in Digital Marketing, including SEO, Social Media Marketing, Paid Advertising, Content Marketing, E-commerce, and AI-enabled marketing.
- Design and implement learning activities such as assignments, business cases, client scenarios, and an integrated final project to reinforce practical skills.
- Explain how various digital channels work together to address real business and marketing challenges.
- Introduce students to emerging trends like AI-driven search, AEO/GEO, conversion optimization, marketing automation, and responsible AI use.
- Mentor students on niche selection, client acquisition, outreach, proposal writing, sales, client communication, and deal closing.
- Assist students in building professional portfolios, profiles, and service offerings to help them enter the digital marketplace.
- Monitor student progress, identify learning gaps, and provide constructive feedback and additional support as needed.
- Continuously update learning content to reflect evolving industry practices, platforms, and technologies.
- Foster an inclusive, respectful, and supportive learning environment for students from diverse educational and geographic backgrounds.
- Recognize individual learning needs and encourage practical application, reflection, and skill development based on students’ strengths.
- Support and manage the student placement process by coordinating with organizations/employers, identifying suitable opportunities, facilitating placements, and ensuring successful completion.

Required Qualifications
- Bachelor’s degree in Marketing, Business, IT, Communications, or a related field is preferred.
- Minimum of 5 years of hands-on professional experience in Digital Marketing and SEO.
- Strong practical expertise in SEO, social media, paid advertising, and digital strategy.
- Experience working with clients, businesses, agencies, or freelance projects.
- At least 2 years of freelancing, consulting, or independent client-facing experience is preferred.
- Previous experience in training, teaching, coaching, or mentoring is an advantage.
- Excellent communication, presentation, and interpersonal skills, with the ability to simplify complex concepts and explain technical subjects clearly to beginners.
- Patience, empathy, and the ability to work effectively with learners from diverse backgrounds.
- Genuine interest in mentoring, nurturing potential, and building learner confidence.
- High standards of professional integrity, responsibility, and respect in interactions with students and colleagues.

Preferred Qualifications and Benefits
- Competitive project-based compensation.
- A meaningful opportunity to contribute to youth skill development, economic empowerment, and sustainable livelihoods.
- On-campus accommodation may be provided if required, subject to availability and arrangements.

Interested candidates are encouraged to apply by submitting their CV before the deadline of October 10, 2026.