Key Skills & Competencies Required

  • Advanced knowledge of Facebook ads (Blueprint certification a bonus)
  • Advanced knowledge of Google Ads (Search / Display / Mobile / Video)
  • Advanced knowledge of Google Analytics (Certification is a bonus)
  • Basic Knowledge of SEO
  • Basic knowledge of Tag Management system (Google Tag Manager)
  • Basic knowledge of website optimization, with a focus on landing page conversation and A/B testing
  • Excellent communication skills, both oral and written
  • Excellent interpersonal and presentation skill

Role & Responsibilities: 

  • Develop and test new campaigns to better target users and improve overall marketing efficiencies
  • Understands and is intimately aware of competitive activity in paid search, ensures that SMM campaigns are set-up to deliver competitive advantage.
  • Deliver detailed and actionable insights and strategic recommendations, provide interpretation, guidance and recommendations to drive business performance
  • Optimize the end-to-end campaign (including targeting segments, creative, remarketing tactics, etc.) on an ongoing basis in real-time
  • Strategize, launch, monitor, and lead execution of PPC campaigns across various channels such as Google, Linkedin and Facebook.
  • Drive new ideas and processes to improve the performance of campaigns across web and mobile, including account structure.
  • Expertise in Google Analytics, Google Ad Words, Search Console, MailChimp, Salesforce and similar platforms
  • bidding, ad copy, and keyword development.
  • Look after our international clients and manage the campaigns on social media.

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
1 Year
Apply Before:
Nov 03, 2020
Posting Date:
Oct 02, 2020

Digiworld

Services · 1-10 employees - Lahore

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