Ecommerce Brand Manager

Zoli International (Pvt.) Ltd. is seeking an experienced Ecommerce Brand Manager to oversee its private label operations based in Lahore. The ideal candidate will be responsible for managing the daily operations of the company’s online stores, driving brand growth through strategic marketing initiatives, and collaborating with multiple teams to ensure seamless product launches and customer satisfaction. This role requires a proactive individual with a strong background in e-commerce platforms and digital marketing, capable of analyzing performance metrics to optimize business outcomes.

Key Responsibilities

Store & Channel Operations: Manage the day-to-day activities of the company’s e-commerce websites, including product listings, pricing strategies, digital inventory management, and merchandising. This involves working with platforms such as Shopify, WooCommerce, or Magento to ensure smooth and efficient online store operations.

Brand & Marketing Strategy: Develop and implement comprehensive digital marketing campaigns across various channels including SEO, PPC, email marketing, and social media. The goal is to enhance brand visibility, increase customer engagement, and drive higher conversion rates.

Performance Analysis: Monitor and analyze key performance indicators (KPIs) like website traffic, conversion rates, and return on investment (ROI) using tools such as Google Analytics. Use these insights to identify growth opportunities and recommend actionable improvements.

Cross-Functional Collaboration: Work closely with creative, marketing, supply chain, and customer service teams to coordinate product launches, promotional activities, and order fulfillment processes. This collaboration ensures alignment across departments and a consistent customer experience.

Required Qualifications

Education: A Bachelor’s degree in Business, Marketing, E-commerce, or a related discipline is essential.

Experience: Candidates should have between 3 to 5 years of practical experience in e-commerce management, digital marketing, or brand merchandising, demonstrating a proven track record of managing online retail operations effectively.

Technical Skills: Proficiency with e-commerce platforms such as Shopify and WooCommerce is required, along with solid experience using web analytics tools like Google Analytics. A basic understanding of UX/UI principles is also important to optimize the customer journey.

This position is based in Lahore, specifically near Bhobtian Chowk on Rana Nisar Ahmad Road, Raiwind Road. Zoli International offers a dynamic work environment where innovation and teamwork are highly valued. If you are passionate about e-commerce and brand management and meet the qualifications outlined, this opportunity provides a platform to contribute to a growing private label business.