In this position, you will be responsible for planning and executing social media strategies that align with Edu Hub's goals while monitoring the performance of these activities and adjusting tactics based on insights gained from social media analytics and reporting tools. Your understanding of the Pakistani student community will be invaluable in curating relevant content, particularly for university students and fresh graduates. Experience or interest in scholarships, admissions, or study-abroad content will be considered an asset. This role offers an excellent opportunity to contribute meaningfully to student engagement by leveraging digital platforms and staying ahead of online trends in education.
Responsibilities
Responsibilities: - Plan and maintain a weekly content calendar across all platforms - Source content on scholarships, admissions, study abroad, career guidance, and student success stories - Plan engaging content such as memes, polls, quizzes, and trending topics - Schedule and publish content across Facebook, Instagram, TikTok, LinkedIn, and X - Brief our graphic designer with content ideas, captions, and references - Help grow our followers, reach, engagement, and website traffic Requirements: - Active, savvy user of Facebook, Instagram, TikTok, X and LinkedIn - Strong written English and Urdu communication - Good eye for trending, shareable content - Organized, self-motivated, and reliable - Comfortable with content scheduling tools - Understanding of Pakistani student communities Preferred: University students and fresh graduates Bonus: Experience with scholarships, admissions, or study-abroad content