Six Stars Sports Apparel is seeking an experienced Email & Digital Marketing Manager to support the growth of its international B2B customer base. The ideal candidate will focus on expanding outreach within the apparel, sportswear, teamwear, and private-label manufacturing sectors. This role requires a strategic marketer who can effectively manage email campaigns, digital channels, and buyer prospecting to generate new business opportunities globally.
Key Responsibilities:
- Develop and execute B2B email marketing campaigns and cold outreach strategies to engage potential international buyers.
- Identify and prospect new buyers across global markets, leveraging LinkedIn and other digital marketing platforms.
- Generate requests for quotations (RFQs), schedule meetings, and facilitate sample opportunities to drive sales growth.
- Conduct thorough market and competitor research to inform marketing strategies and identify emerging trends.
- Analyze campaign performance data and optimize marketing efforts to improve engagement and conversion rates.
Required Qualifications:
- 2 to 5 years of relevant experience in email and digital marketing, preferably within a B2B environment.
- Strong expertise in B2B email marketing, including campaign creation, list management, and outreach techniques.
- Excellent command of English, both written and verbal, to communicate effectively with international clients.
- A results-driven mindset with the ability to work independently and meet targets consistently.
Preferred Qualifications:
- Experience in the apparel, textile, sportswear, or related manufacturing industries is highly desirable.
- Familiarity with digital marketing tools and platforms, especially LinkedIn, to enhance buyer engagement.
Location:
This position is based in Sialkot, Pakistan.
Six Stars Sports Apparel offers an exciting opportunity to contribute to a growing international business within a dynamic industry. The role is ideal for a motivated marketing professional eager to leverage their skills in a global B2B context.