We are looking for a talented Cold Email Outreach Expert to build and manage a robust outbound lead generation system from scratch. This role involves designing effective email sequences that reach prospects’ inboxes, spark engaging conversations, and convert cold leads into scheduled calls. Beyond outreach, you will actively engage in discovery and demo calls to support closing deals. If you have a passion for improving open and reply rates while driving a strong sales pipeline, this position offers a great opportunity to showcase your skills.
Key Responsibilities
Develop and execute comprehensive cold email campaigns using Instantly.ai, including domain warm-up, sequence creation, A/B testing, and managing deliverability. Use LinkedIn Sales Navigator to research and compile targeted B2B lead lists that align with ideal customer profiles. Write and send outbound newsletters and drip campaigns through SendGrid, maintaining list hygiene and adhering strictly to suppression rules. Build multi-touch outbound sequences with cold openers, follow-ups, and breakup emails, utilizing AI-assisted personalization at scale. Manage inbound and outbound email replies, professionally handle objections, and move interested leads toward booked discovery calls. Participate in discovery and demo calls to assist with closing deals, with commission incentives based on your contributions. Monitor and report weekly on key performance metrics such as open rates, reply rates, meetings booked, and deals closed, taking full ownership of results.
Required Qualifications
At least one year of hands-on experience specifically in cold email outreach and outbound lead generation campaigns with proven, measurable results. Proficiency with tools like Instantly.ai and LinkedIn Sales Navigator or similar platforms. Strong English copywriting skills focused on creating engaging emails that avoid spam filters. Solid understanding of email deliverability fundamentals, including SPF, DKIM, DMARC, domain warm-up protocols, and daily sending limits. Confidence and comfort participating in video calls, with the ability to communicate clearly and handle live objections effectively. A self-motivated, data-driven approach with a focus on performance metrics; compensation includes a base salary plus commission. Availability to work on-site at our Johar Town, Lahore office from 6 PM to 3 AM PKT, Monday through Saturday. A bachelor’s degree is required. Fluency in English is mandatory.
Preferred Qualifications and Benefits
Experience with lead enrichment and data sourcing tools such as Smartlead, Clay, Apollo.io, or Hunter.io is a plus. Familiarity with SaaS or email infrastructure products, including cold email platforms, inbox deliverability solutions, or managed inbox services, is advantageous. Background in B2B SaaS outbound sales or experience working in outreach agency environments is beneficial. The position offers a competitive monthly salary ranging from Rs70,000 to Rs120,000, with additional commission opportunities based on performance.
Candidates applying for this full-time role should be ready to discuss their availability for the specified working hours, lead scraping volume and accuracy, cold email sending capacity, and conversion rates from leads to booked meetings. Please note that this position requires working in person at the Lahore office.