FA Markaz - Muridke

This role involves managing and expanding the reach of agricultural products through direct engagement with farmers at designated regional centers (Markaz). The position focuses on driving the consumption and sale of products by inducting approximately 500 farmers each quarter. It requires regular interaction with farmers through visits and gatherings, as well as overseeing soil sampling activities. The role also includes handling and managing detailed farmer data and ensuring the availability of point-of-sale materials and product literature at farmer locations (Dera).

Key Responsibilities

- Facilitate the consumption and sale of agricultural products through farmers at assigned Markaz locations.
- Induct and onboard around 500 farmers every quarter to expand the product user base.
- Conduct regular farmer visits to provide support, gather feedback, and strengthen relationships.
- Organize and participate in farmer gatherings to promote product awareness and knowledge sharing.
- Oversee soil sampling activities to support product recommendations and agricultural advice.
- Manage and maintain accurate farmer data, ensuring proper documentation and timely updates.
- Ensure the availability and proper placement of POS materials and product literature at farmer Deras to enhance product visibility and accessibility.

Required Qualifications

- Proven experience in agricultural sales, farmer engagement, or a related field.
- Strong understanding of agricultural practices, soil sampling, and product application.
- Excellent communication and interpersonal skills to effectively interact with farmers and stakeholders.
- Ability to manage data accurately and efficiently using relevant tools or software.
- Demonstrated capability to organize and conduct field visits and group meetings.
- Self-motivated with the ability to work independently and as part of a team.

Preferred Qualifications and Benefits

- Prior experience working directly with farmers or in rural agricultural settings is highly desirable.
- Knowledge of regional agricultural challenges and solutions will be an advantage.
- Familiarity with POS material management and product literature dissemination.
- Opportunity to contribute to impactful agricultural initiatives and support farmer development.
- Exposure to a dynamic work environment focused on sustainable agricultural growth.

This position offers a unique chance to engage closely with the farming community, driving product adoption and supporting agricultural advancement through hands-on activities and data-driven management.