Posted Feb 26, 2019
JOB SUMMARY:
We are looking for a full-time Digital Marketing Specialist to join my growing team. As Digital Marketing Specialist, you will help drive the strategy, planning and execution of our online marketing initiatives to achieve business objectives.
To be successful in this role you will have great attention to detail and be able to take complete ownership of processes to get tasks completed.
RESPONSIBILITIES:
- Help my client's goals through identification and execution of proactive and reactive data driven optimization efforts to grow the business.
- Ability to think analytically and set clear priorities.
- Create effective online marketing campaigns that build customer loyalty, brand recognition and customer engagement.
- Develop content and copy for all online marketing initiatives.
- Design and develop a digital and social media content plan, campaign tactics, and track analytics.
- Maintain brand consistency across all marketing channels.
- Gather information, maintain reports and compile analyses for marketing campaigns and promotions.
- Plan and deliver on daily/weekly/monthly tasks assigned to the core responsibilities.
- Work with the design team to help deliver content that meets project specifications and timelines.
- Coordinate day-to-day activities that lead to the completion of projects and tasks.
- Collaborate across departments, implement customer and employee feedback, innovate on strategies, and help develop best practices.
EXPERIENCE:
- 4 years of experience working in a creative marketing or agency team.
- Experience in leading creative projects and campaigns from concept to launch.
- Excellent project management skills with an ability to meet deadlines while managing multiple projects efficiently and simultaneously.
REQUIRED PERSONAL SKILLS:
- Very strong organizational and problem-solving skills.
- Quality-oriented with strong attention to detail.
- Excellent written, verbal and interpersonal communication skills.
ADDITIONAL SKILLS:
- Experience in strategic planning, copywriting and art direction.
- Ability to analyze customer data and develop actionable insights that will shape a marketing strategy.
- Writing experience with email marketing and direct marketing copy; able to massage product content into easy-to-understand benefits.
- Ability to rapidly learn, internalize and leverage product/campaign information.
- Comfortable dealing with senior management.
Job Details
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