EchoNet Services is seeking a skilled Meta Ads Specialist to manage and optimize Facebook and Instagram advertising campaigns focused on generating qualified B2B leads. The primary goal is to attract call center owners and BPO businesses interested in VoIP and call center solutions. This freelance role offers the flexibility of remote work, with a preference for candidates based in Pakistan. The position requires a minimum of two years of hands-on experience in Meta Ads, with a strong emphasis on lead generation and campaign performance improvement. Compensation is negotiable based on experience and results.
Key Responsibilities
- Plan, launch, and continuously optimize Meta Ads campaigns across Facebook and Instagram platforms.
- Generate high-quality leads specifically targeting call center owners and BPO companies.
- Manage advertising budgets effectively while refining audience targeting and conducting creative testing to maximize campaign impact.
- Monitor campaign performance metrics closely and implement strategies to enhance lead quality and conversion rates.
- Prepare detailed weekly performance reports, including insights and recommendations for ongoing optimization.
Required Qualifications
- At least 2 years of direct experience managing Meta Ads campaigns with a focus on B2B lead generation.
- Strong expertise in campaign optimization techniques and audience targeting strategies.
- Proficiency in using Facebook Ads Manager and generating performance reports.
- Ability to work independently, demonstrating a data-driven approach to achieving measurable results.
- A portfolio showcasing previous campaigns or documented results is highly preferred.
Preferred Qualifications and Benefits
- Experience working with VoIP or call center industry clients is an advantage.
- Proven track record of generating qualified leads that contribute to business growth.
- Opportunity to work remotely with a flexible schedule.
- Collaborative environment with a focus on delivering meaningful business opportunities through effective advertising.
Interested candidates are encouraged to apply via LinkedIn by submitting their CV, relevant campaign results, and expected monthly retainer. Join EchoNet Services to leverage your Meta Ads expertise and contribute to building impactful advertising campaigns that drive real business success.