We are seeking a Gen-Z Sales Content Creator who truly understands what makes people stop scrolling, watch content till the end, and ultimately make a purchase. This role goes beyond simply designing attractive posts; you will be responsible for producing sales-driven short-form videos such as Reels, TikToks, UGC-style clips, hooks, scripts, product content, and social creatives that capture attention and convert viewers into customers. A natural grasp of TikTok culture, Instagram Reels, trends, memes, hooks, storytelling, and internet behavior is essential to thrive in this position.
Key Responsibilities
- Create engaging short-form content for platforms including Instagram, TikTok, Facebook, and YouTube Shorts.
- Develop content focused specifically on driving sales, conversions, and brand growth.
- Generate scroll-stopping hooks, concepts, scripts, and clear calls-to-action (CTAs).
- Produce UGC-style, product-focused, and promotional videos that resonate with the target audience.
- Research trending sounds, formats, memes, and content styles to stay ahead of the curve.
- Transform products and services into content that viewers genuinely want to watch.
- Create content centered around offers, launches, campaigns, and promotions.
- Collaborate closely with marketing and performance advertising teams to develop high-converting creatives.
- Analyze content performance to identify what drives views, engagement, and sales.
- Continuously experiment with new formats and creative ideas to optimize results.
Required Qualifications
- Strong understanding of Gen-Z internet culture and social media trends.
- Naturally creative with a constant flow of fresh content ideas.
- Comfortable creating or appearing in short-form videos.
- Solid knowledge of Instagram Reels, TikTok, hooks, and viral content mechanics.
- Excellent communication and storytelling skills.
- Proficiency with CapCut or similar video editing tools.
- Ability to write engaging captions, scripts, and CTAs that drive action.
- Clear understanding of the difference between content that generates views and content that drives sales.
- Fast learner who stays updated with trends before they become outdated.
- Previous experience in content creation, UGC, social media, or sales-driven content is a plus.
Preferred Qualifications and Benefits
- Experience running your own TikTok or Instagram account.
- Proven track record of creating viral or high-performing content.
- Knowledge of paid advertising and creative testing strategies.
- Ability to craft multiple hooks for the same product to maximize reach.
- Experience working with e-commerce brands.
- Confidence in pitching bold yet executable content ideas.
What We Offer
- Competitive salary with performance-based incentives.
- Opportunity to work with multiple brands across various industries.
- Creative freedom to experiment and innovate.
- Hands-on experience managing real marketing campaigns.
- Growth opportunities within the company.
- A fast-paced, creative work environment where ideas matter more than job titles.
If you naturally turn every product into a compelling Reel idea and are passionate about creating content that sells, we encourage you to apply. Please prepare your CV, portfolio or previous content samples, social media profiles (if applicable), and a 30–60 second video introducing yourself and explaining why you are the perfect fit for this role.