Google Ads & Meta Ads Expert

Dexora Digital is seeking a skilled Google Ads and Meta Ads Expert to join our team based in Sabzazar, Multan. The successful candidate will be responsible for planning, launching, managing, and optimizing paid advertising campaigns that drive relevant leads and deliver measurable results for our diverse client base. This role requires a hands-on approach to campaign management across multiple platforms, with a strong focus on data-driven decision-making and collaboration with internal teams.

Key Responsibilities

- Plan and manage advertising campaigns across Google Ads, Facebook, and Instagram platforms.
- Conduct thorough keyword and audience research tailored to different client industries and objectives.
- Develop, implement, and optimize Search, Display, and remarketing campaigns to maximize performance.
- Write compelling ad copy and collaborate closely with the design team to produce engaging ad creatives.
- Set up and monitor conversion tracking using tools such as Google Analytics 4, Google Tag Manager, and Meta Pixel.
- Oversee campaign budgets, bids, targeting parameters, and overall performance to ensure efficient spend.
- Continuously test ads, audience segments, and landing pages to improve campaign outcomes.
- Analyze leads and campaign data to identify trends and opportunities for enhancement.
- Prepare clear and concise performance reports, communicating results and insights to the team.
- Coordinate with web development, design, and SEO teams to optimize landing pages for campaign success.

Required Qualifications

- 3 to 4 years of professional experience managing Google Ads and Meta Ads campaigns.
- Strong expertise in campaign setup, audience targeting, optimization strategies, and budget management.
- Proficiency in conversion tracking and performance reporting tools.
- Ability to analyze key metrics such as cost per lead, conversion rate, and return on ad spend to guide campaign decisions.
- Excellent written English skills for creating ad copy and preparing detailed reports.
- High attention to detail with the capability to manage multiple client accounts simultaneously.
- A portfolio or documented examples of campaigns previously managed, demonstrating results and strategic approach.

Compensation and Work Location

The position offers a monthly salary range of Rs40,000 to Rs60,000. This is an in-person role based in Sabzazar, Multan, requiring close collaboration with the internal teams.

Candidates interested in this opportunity are encouraged to submit their CV along with examples of campaigns or results they have worked on. This role is ideal for a results-oriented digital marketing professional looking to contribute to a dynamic team and grow their expertise in paid advertising.