Posted 6 days ago 35 views
We are seeking a results-oriented Google and Meta Ads Manager to join our expanding marketing team. The ideal candidate will have hands-on experience managing successful paid campaigns across Google and Meta platforms, coupled with a strong understanding of SEO and lead generation strategies. This role offers the opportunity to drive high-quality leads and maximize return on investment through strategic campaign management and collaboration with creative teams.
Key Responsibilities
- Plan, launch, and optimize Google Ads campaigns including Search, Display, Performance Max, and YouTube, as well as Meta Ads on Facebook and Instagram.
- Monitor campaign performance by analyzing key performance indicators (KPIs) to continuously improve ROI and lead quality.
- Conduct keyword research, audience targeting, A/B testing, and conversion rate optimization to enhance campaign effectiveness.
- Implement and manage conversion tracking using tools such as Google Tag Manager, Google Analytics 4, and Meta Pixel.
- Develop and execute both on-page and off-page SEO strategies aimed at improving search rankings and increasing organic traffic.
- Perform keyword research, technical SEO audits, and competitor analysis to identify growth opportunities.
- Collaborate closely with design and content teams to produce high-performing ad creatives and optimized landing pages.
- Prepare detailed weekly and monthly performance reports, providing actionable insights to stakeholders.
- Stay current with the latest digital marketing trends, platform updates, and industry best practices to maintain competitive advantage.
Required Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- 2 to 3 years of hands-on experience managing Google Ads and Meta Ads campaigns.
- Strong understanding of SEO principles, keyword research, and website optimization techniques.
- Proficiency with Google Analytics 4, Google Tag Manager, Google Search Console, and Meta Business Suite.
- Knowledge of conversion tracking, remarketing strategies, and lead generation best practices.
- Excellent analytical skills combined with strong communication and problem-solving abilities.
- A proactive mindset focused on achieving measurable results and continuous improvement.
Preferred Qualifications and Benefits
- Google Ads and Meta certifications are considered an advantage.
- Opportunity to work in a dynamic, growth-oriented marketing team with exposure to diverse digital marketing channels.
- Access to ongoing professional development and the latest tools and technologies in digital advertising.
This role is ideal for a motivated digital marketer who thrives in a fast-paced environment and is passionate about driving impactful advertising campaigns that deliver tangible business outcomes.
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Job Details
Rexen Consultancy
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