Graphic Designer

We are seeking a skilled and motivated Graphic Designer with expertise in AI-assisted creative workflows to join our team. The ideal candidate will take full ownership of the company’s visual identity, ensuring brand consistency across all platforms and business verticals. This role demands a blend of traditional design skills and cutting-edge AI tool proficiency to produce high-quality digital, print, and advertising materials. You will work closely with the Head of Marketing to deliver compelling campaign creatives while managing multiple projects independently and maintaining high standards of quality.

Key Responsibilities

- Own and maintain the visual identity, brand guidelines, and design system across all business verticals.
- Ensure consistent application of the brand across digital, advertising, print, and internal assets.
- Develop reusable templates, master files, and component libraries to streamline design processes.
- Serve as the final quality control for all design outputs, ensuring accuracy and brand alignment.
- Build and refine an AI-assisted creative workflow covering ideation, generation, iteration, retouching, upscaling, and variant production.
- Evaluate and implement new AI creative tools based on tested results, documenting workflows for repeatability and transferability.
- Produce social media, digital, and advertising creatives, including seasonal, festive, and event-based campaigns.
- Create A/B testing variants for advertising campaigns and iterate designs based on performance data.
- Design and redesign company profiles, corporate branding assets, brochures, flyers, business cards, and other print-ready materials.
- Develop internal communication and HR-related design materials.
- Manage your own project pipeline, priorities, and turnaround times, proactively flagging any delivery risks.
- Collaborate directly with the Head of Marketing on creative direction and campaign requirements.

Required Qualifications

- Production-level proficiency with AI image generation and editing tools such as Midjourney, Adobe Firefly, Photoshop Generative Fill, Stable Diffusion, Ideogram, or equivalents.
- Skilled in AI upscaling, retouching, and enhancement tools.
- Strong prompt engineering ability to reliably produce specific intended results using AI tools.
- Quick learner with the ability to evaluate and operationalize new AI tools efficiently.
- Expert-level skills in Adobe Photoshop, Illustrator, and InDesign.
- Advanced capability in Figma, including design systems and component creation.
- Solid understanding of design fundamentals: typography, composition, color theory, hierarchy, and layout.
- Knowledge of print production processes, including bleed, color profiles (CMYK/Pantone), and pre-press requirements.
- Ability to interpret creative performance metrics and adapt designs accordingly.
- Strong communication skills to explain and defend design decisions.
- Proven ability to self-manage multiple deadlines without supervision.
- Genuine passion for design as a craft, demonstrating visible ownership and pride in every asset produced.
- Proactive, self-motivated, and curious about emerging tools, formats, and creative trends.
- Positive, energetic, and collaborative attitude with openness to feedback and willingness to revise work constructively.
- Consistent delivery of high standards across both routine and high-profile projects.

Preferred Qualifications and Additional Skills

- Awareness of AI video and motion tools is advantageous.
- Experience with motion or video editing software such as After Effects, Premiere Pro, or CapCut is a plus.

Assessment Process

Shortlisted candidates will be invited to complete a practical, timed assessment that evaluates:

- Competency in AI creative tools by producing work to a specified brief.
- Manual design skills using traditional software without AI assistance.
- Speed and efficiency in delivering quality outputs within deadlines.
- Attention to detail regarding brand alignment, typography, composition, technical accuracy, and finish.

Compensation and Work Location

The position offers a monthly salary range of Rs100,000 to Rs130,000. This is an in-person role requiring attendance at the company’s office.

If you are passionate about combining traditional design expertise with innovative AI technologies and thrive in a dynamic, collaborative environment, we encourage you to apply.