BranTale Marketing LLC is seeking a talented and creative Healthcare Content Writer to join our expanding remote team. This role involves transforming complex healthcare topics into clear, engaging, and compelling content tailored for the U.S. healthcare, wellness, and telehealth markets. You will work closely with marketing and creative teams to produce high-quality, conversion-focused content that supports both organic and paid marketing campaigns across a variety of digital platforms.
Key Responsibilities
- Develop persuasive and creative content including landing pages, website copy, social media posts, and paid advertising materials.
- Collaborate with marketing teams to create content that drives engagement and conversions for healthcare, wellness, and telehealth brands.
- Craft reel frameworks, video scripts, and engaging hooks that resonate with target audiences.
- Conduct thorough research to simplify complex medical information and adapt messaging to suit different brand voices.
- Proofread and edit content to ensure accuracy, clarity, and consistency.
- Utilize AI-powered creative tools such as HeyGen and Higgsfield to enhance content production (experience with these tools is a plus).
Required Qualifications
- Proven experience in content writing, storytelling, and persuasive copywriting within healthcare, medical, wellness, or telehealth sectors.
- Strong understanding of the U.S. healthcare market and audience preferences.
- Demonstrated ability to create diverse content types, including landing pages, social media content, and paid ad copy.
- Excellent research, proofreading, and editing skills with the ability to communicate complex information clearly.
- Experience in developing creative concepts for video and social media content.
- Portfolio showcasing healthcare content writing and relevant projects, including samples of organic content and paid advertising copy.
Preferred Qualifications and Benefits
- Background or prior work experience in the healthcare industry is highly preferred.
- Familiarity with AI-powered creative platforms to streamline content creation is advantageous.
- This is a fully remote position, offering flexibility and the opportunity to work with a dynamic marketing team focused on innovative healthcare brands.
Candidates must submit an updated resume along with a portfolio of healthcare content writing samples and examples of organic and paid advertising copy. Applications without relevant writing samples will not be considered for the initial screening process.
BranTale Marketing LLC is committed to building a diverse and creative team that delivers impactful healthcare communications to a broad audience. If you are passionate about healthcare content and have the skills to produce engaging, conversion-driven materials, we encourage you to apply.