HubSpot CRM Specialist

We are seeking a HubSpot CRM Specialist to join our team onsite at Bahria Town Phase 4, Rawalpindi. This role involves managing the day-to-day administration, optimization, and reporting of our HubSpot environment. The ideal candidate will ensure that marketing, sales, and service teams have access to clean data, efficient workflows, and reliable insights. As the primary HubSpot expert, you will support multiple teams by maintaining system integrity and driving process improvements. The working hours for this position are from 5:00 PM to 1:00 AM.

Key Responsibilities
- Administer and configure HubSpot Marketing, Sales, and Service Hubs, including management of properties, pipelines, user permissions, teams, and views.
- Build and maintain automation processes such as workflows, lead scoring, lead routing, lifecycle stage progression, and sequences.
- Manage data quality through deduplication, imports, segmentation, enrichment, and regular database audits.
- Create and maintain dashboards and reports focused on funnel performance, pipeline status, attribution, and campaign ROI.
- Collaborate with the marketing team to build email campaigns, landing pages, forms, and lists.
- Integrate HubSpot with other platforms such as Salesforce, Slack, Zapier, advertising platforms, webinar tools, and billing systems, while troubleshooting synchronization issues.
- Support the sales team by managing deal stages, quotes, tasks, and playbooks.
- Train and onboard team members, and develop documentation and best-practice guides.
- Identify process gaps and recommend improvements to increase conversion rates and operational efficiency.
- Ensure compliance with data privacy standards including GDPR, CAN-SPAM, and consent management.
- Apply knowledge to improve email deliverability.

Required Qualifications
- Minimum of 2 years of hands-on experience in HubSpot CRM administration or marketing/sales operations.
- Strong working knowledge of HubSpot workflows, custom objects and properties, reporting, and lead lifecycle management.
- Experience with data migration, imports, and system integrations.
- Solid understanding of marketing and sales funnels, lead scoring, and attribution models.
- Strong analytical skills with proficiency in Excel or Google Sheets.
- Excellent communication skills with the ability to collaborate effectively with non-technical stakeholders.
- Detail-oriented, highly organized, and capable of managing multiple projects simultaneously.

Preferred Qualifications and Benefits
- HubSpot certifications such as Marketing Hub, Sales Hub, or CRM Implementation from HubSpot Academy.
- Familiarity with HTML/CSS, basic API usage, or HubSpot’s CMS/HubL.
- Experience working in a B2B SaaS or agency environment is advantageous.

This is an excellent opportunity for a motivated professional to take ownership of a critical CRM platform and contribute to the success of marketing, sales, and service teams. The role requires a proactive approach to problem-solving and a strong commitment to data integrity and process optimization.