Senior Executive Marketing & Communication – CRD Department

iFeel Pvt Ltd

Islamabad , Pakistan

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Posted 5 hours ago Report Job

Salary range: Rs. 75,000 to Rs. 150,000, depending on relevant past experience

Official Timings: 9 am to 5:30 pm, five days a week (Ramadan: six days a week).

Job Description:

Assisting the Supervisor / HOD in media planning, media production, media marketing, advertising strategies, brand positioning, campaign planning, social media marketing and digital advertising.
Research and document potential donors in Corporate and iNGO sector.
Draft, dispatch and track proposals and follow-up for arranging meetings.
Approach educational institutions (schools, colleges and universities), visit to introduce iFeel to the management and obtain access to students for onboarding as “iFeel Youth Ambassadors”.
Perform data-driven impact assessment of various marketing campaigns.
Draft press releases for print and electronic media.
Execute continuous engagement with leading media houses (Print and Electronic) and ensure regular coverage of iFeel activities and campaigns in print and electronic media on continuous basis.
Ensure onboarding as iFeel Ambassadors of celebrities and prominent personalities from various walks of life and keeping them engaged.
Execute designing of marketing collateral.
Hands-on photography and videography experience including editing skills using Adobe Suite will be an added advantage.
Ensure continuous generation of content in the form of interviews, testimonials, project updates, impact updates, student stories, patient stories, etc. and their dissemination through all mainstream and social media platforms.
The job involves up to 50% time spent in the field visiting educational institutions, corporates, etc. The position is based in Head Office. All official traveling will be reimbursed at actual.

Responsibilities

Assisting the Supervisor/HOD in media planning, media production, media marketing, advertising strategies, brand positioning, campaign planning, social media marketing and digital advertising.
Research and document potential donors in the corporate and iNGO sector.
Draft, dispatch, and track proposals and follow up to arrange meetings.
Approach educational institutions (schools, colleges and universities), visit to introduce iFeel to the management and obtain access to students for onboarding as “iFeel Youth Ambassadors”.
Perform data-driven impact assessment of various marketing campaigns.
Draft press releases for print and electronic media.
Execute continuous engagement with leading media houses (Print and Electronic) and ensure regular coverage of iFeel activities and campaigns in print and electronic media on a continuous basis.
Ensure onboarding as iFeel Ambassadors of celebrities and prominent personalities from various walks of life and keeping them engaged.
Execute designing of marketing collateral.
Hands-on photography and videography experience, including editing skills using Adobe Suite will be an added advantage.
Ensure continuous generation of content in the form of interviews, testimonials, project updates, impact updates, student stories, patient stories, etc. and their dissemination through all mainstream and social media platforms