This is a mid level experience level job. We require a minimum of 1 year experience in a digital or ad agency.

Job Description: Creative Strategist

  • Assists Strategic Lead in assigning projects to team members within the departments and in other departments, utilizing current workload, skill sets and experience.

  • Participate in assignment input meetings with client and account team to get briefs or feedback.

  • Participate in and lead internal brainstorming sessions for projects 

  • Work on creative concept notes to pitch to potential clients

  • Work on proposal pitches for new clients and potential clients

  • Create monthly content plans for clients with creative concepts

  • Work on creative campaigns for clients including ideation, research, concept development, content development, aesthetic direction and execution monitoring

  • Work with the design team to ensure proper execution of your concept

  • Work with the video team on video concepts

  • Monitor the social media executive to ensure correct and timely posting and community management

  • Conduct presentations in front of clients and/or team members when needed

  • Keep yourself informed of market trends and innovations as well as sharing such updates with the team

  • Deploy successful marketing campaigns and own implementation from ideation to execution

  • Work on branding projects in collaboration with the copywriter and design team and conduct research, drive forward brand identity and ensure homogeneity in all elements

  • Ability to lead and execute marketing initiatives – leveraging internal support and driving collaboration amongst teams

  • Develop strategies and resources that drive qualified traffic to the sales team

  • Oversee and approve company marketing materials (from website landing pages, paid advertising, lead magnets, case studies and more)

  • Experiment with a variety of organic and paid channels for content creation, PPC campaigns, digital event management, social media campaigns, lead generation campaigns, copywriting, performance analysis and more

  • Analyze consumer behavior and adjust email and advertising campaigns accordingly

  • Collect/understand design requirements to ensure consistency of brand identity internally and externally

  • Ability to critically think/problem-solve

  • Strong organizational skills, to keep track of a variety of ongoing projects in a fast-paced environment

  • Creativity, vision, and big ideas

  • Analytical and insightful attention to detail

  • Flexible yet able to stay on point

  • Organized and efficient multitasker

  • Able to handle the stress of multiple high-pressure deadlines

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Department:
Creative Department
Job Location:
Gender:
No Preference
Age:
20 - 40 Years
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
1 Year
Apply Before:
Aug 09, 2021
Posting Date:
Jul 08, 2021

Interactive Group of Companies

Information Technology · 601-1000 employees - Islamabad

pHarnessing the synergies of over Seven hundred team members whilst maintaining an international presence, Interactive has actively led Pakistan's Telecommunications and Information Technology industries for a quarter of a century. We have proudly served a prestigious portfolio of clientèle, spanning a wide range of verticals in the Public & Private sectors. Interactive offers turnkey solutions for your automation, hosting, storage, connectivity and security needs, covering the complete suite of technology services including consultancy, design, implementation, operations and maintenance, technical support and training. At Interactive, our people are our strength. We pursue a tradition of continuous improvement in a permanent quest to acquire new competencies and in-depth knowledge in our areas of expertise. We have earned our value through progressive effort and extensive industry experience. We share your goals to employ the power of technology to transform your business./p

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