Jewelry Trend & Product Research Specialist

ARRAK CONSULTING SMC PRIVATE LIMITED

Karachi , Pakistan

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Posted 12 hours ago 3 views Report Job

PKR. 150,000 - 150,000/Month

Arrak Consulting is seeking a research-driven professional to identify emerging trends in the U.S. jewelry and fashion market and translate these insights into actionable recommendations for product and manufacturing teams. The ideal candidate will have a strong grasp of Gen Z and younger millennial consumer behaviors, staying ahead of evolving fashion preferences. This role requires turning detailed research into clear opportunities for new products, collections, and marketing campaigns that resonate with target audiences.

Key Responsibilities
- Conduct daily research on U.S. jewelry and fashion trends using platforms such as TikTok, Instagram, Pinterest, Google Trends, fashion publications, celebrity styling, and competitor channels.
- Monitor both established and emerging jewelry brands across the U.S. market.
- Track trends in engagement rings, bridal jewelry, chains, charms, stacking styles, earrings, metals, diamond shapes, lab-grown and natural diamonds, as well as men’s jewelry.
- Analyze how clothing styles, colors, seasonal fashion, and cultural influences impact jewelry preferences.
- Identify emerging trends and evaluate their relevance to customer segments, brand positioning, and price points.
- Prepare weekly trend reports detailing what is trending, reasons behind popularity, target customers, product examples, price ranges, and recommended opportunities.
- Recommend new product ideas, collection themes, and concepts based on research findings.
- Analyze competitors’ new collections, pricing strategies, promotions, and marketing campaigns.
- Maintain an organized visual reference library and trend mood boards to support ongoing research.
- Research key U.S. shopping occasions and cultural moments such as bridal season, prom, graduation, Valentine’s Day, Mother’s Day, holiday gifting, and regional consumer preferences.
- Identify product categories to phase out or expand based on trends, consumer demand, and product performance data.

Required Qualifications
- Relevant experience in fashion or jewelry research, trend forecasting, merchandising, consumer insights, or a related field.
- Strong understanding of the U.S. market, with a particular focus on Gen Z and younger millennial shopping behaviors.
- Proficiency in social media research, Google Trends, competitor analysis, and visual research tools.
- Ability to distinguish between short-lived social media trends and commercially viable opportunities.
- Excellent written English and presentation skills, with strong attention to detail.
- Ability to work independently, organize research findings effectively, and deliver clear, actionable recommendations.
- Strong expertise in Microsoft Excel, including data analysis, formulas, PivotTables, and reporting.

Preferred Qualifications and Benefits
- A relevant qualification in fashion, merchandising, marketing, business, or a related discipline is preferred.
- A business degree is considered an advantage.
- The role requires a self-motivated, proactive individual capable of working with minimal supervision.
- Compensation ranges from Rs150,000 to Rs200,000 per month.
- This position is based in-person at the company’s location.

This position offers an exciting opportunity to influence product development and marketing strategies by leveraging deep market insights and trend analysis within the dynamic U.S. jewelry and fashion sectors.