Job Summary
We are seeking a detail-oriented SEO Specialist with a foundational understanding of search engine optimization principles. The ideal candidate will possess knowledge across the primary branches of SEO—On-page, Off-page, and Technical SEO—and be comfortable working with various SEO tools and metrics. This role requires strong English comprehension skills to effectively analyze and implement SEO strategies that enhance website visibility and performance.
Key Responsibilities
- Develop a clear understanding of SEO fundamentals, including the three main branches: On-page SEO (optimizing website content and structure), Off-page SEO (building backlinks and improving domain authority), and Technical SEO (enhancing site speed, crawlability, and indexing).
- Utilize common SEO tools to conduct keyword research, competitor analysis, and site audits. Tools may include but are not limited to Google Analytics, Ahrefs, SEMrush, Moz, and others relevant to SEO performance tracking.
- Monitor and interpret key SEO metrics such as Domain Authority (DA), Domain Rating (DR), Spam Score, and website traffic to assess the effectiveness of SEO campaigns and identify areas for improvement.
- Collaborate with content creators, web developers, and marketing teams to implement SEO best practices that align with overall business goals.
- Stay updated on the latest SEO trends, algorithm changes, and industry developments to ensure ongoing optimization efforts remain effective and compliant with search engine guidelines.
Required Qualifications
- Basic understanding of SEO concepts across On-page, Off-page, and Technical SEO disciplines.
- Ability to read, comprehend, and communicate effectively in English, ensuring accurate interpretation of SEO guidelines and content optimization requirements.
- Familiarity with widely used SEO tools and their specific applications in keyword research, backlink analysis, site audits, and performance tracking.
- Knowledge of essential SEO metrics, including Domain Authority (DA), Domain Rating (DR), Spam Score, and website traffic analytics, to evaluate and report on SEO success.
Preferred Qualifications and Benefits
While not explicitly stated, candidates with prior experience using SEO tools in a professional setting or those who have completed relevant certifications will be considered favorably. This role offers an opportunity to grow within a dynamic digital marketing environment, gaining hands-on experience with SEO strategies that drive measurable results.
We provide a collaborative work atmosphere where continuous learning and professional development are encouraged. Join our team to contribute to impactful SEO initiatives that enhance online presence and support business growth.