Manager Sales & Marketing

Job Summary
We are seeking a dynamic and results-driven Marketing and Franchise Operations Manager to lead the development and execution of comprehensive branding, marketing, and social media strategies. This role requires a strategic thinker with strong analytical skills to drive sales growth across both B2B and B2C markets, while managing regional franchise operations and fostering long-term customer relationships. The ideal candidate will also represent the company at international corporate events and festivals, leveraging excellent communication and interpersonal skills to enhance brand presence and market reach.

Key Responsibilities
- Develop and implement detailed branding, marketing, and social media marketing strategies and frameworks tailored to regional market dynamics.
- Analyze regional sales data for both B2B and B2C segments, identifying trends and opportunities to meet or exceed sales targets.
- Build and nurture strong relationships with existing customers to improve retention rates and encourage repeat business.
- Monitor and evaluate the marketing team’s performance, ensuring alignment with organizational goals and timely achievement of targeted results.
- Oversee regional franchise operations, ensuring consistent performance standards and operational excellence across all locations.
- Actively participate in international corporate events and festivals, representing the company to enhance brand visibility and foster strategic partnerships.
- Utilize social media platforms effectively to generate leads, expand the customer base, and increase overall market penetration.
- Exhibit excellent communication, interpersonal, and presentation skills to engage stakeholders at all levels and drive collaborative success.

Required Qualifications
- Proven experience in developing and executing marketing and branding strategies, particularly within regional markets.
- Strong analytical skills with the ability to interpret sales data and translate insights into actionable plans for both B2B and B2C markets.
- Demonstrated success in managing franchise operations and driving consistent performance across multiple locations.
- Proficiency in social media marketing tools and techniques to generate leads and expand customer engagement.
- Exceptional communication and interpersonal skills, with the ability to present confidently and build relationships with diverse stakeholders.
- Experience participating in international corporate events and managing brand representation on a global stage.

Preferred Qualifications and Benefits
While not explicitly stated, candidates with additional experience in digital marketing analytics, CRM systems, and multicultural team leadership will be highly regarded. This role offers the opportunity to work in a dynamic environment with exposure to international markets and the chance to influence brand growth on a regional and global scale.

Join our team to leverage your marketing expertise and operational acumen in a challenging and rewarding role that combines strategic leadership with hands-on execution.