Job Summary
Invelo Marketing Agency, a prominent digital marketing and advertising firm located in Johar Town, Lahore, is looking for a skilled Social Media Expert to join their onsite team on a full-time, permanent basis. The ideal candidate will have at least one year of professional experience and a strong blend of creativity and analytical skills. This role involves managing multiple brand accounts, developing impactful social media strategies, and producing engaging content across platforms including Instagram, Facebook, TikTok, LinkedIn, and X. The successful candidate will thrive in a dynamic agency environment, balancing content creation with data-driven insights to enhance clients’ social media presence effectively.
Key Responsibilities
- Develop and execute social media strategies that are informed by data and tailored to the unique requirements of each platform.
- Create a variety of content formats such as reels, carousels, and stories that align with and reinforce brand identity.
- Stay updated on the latest social media trends and adapt strategies to maintain relevance and maximize audience engagement.
- Manage content calendars to ensure consistent and timely posting across all platforms.
- Actively engage with online communities to encourage organic growth and build brand loyalty.
- Monitor, analyze, and report on key performance metrics including engagement rates, reach, and conversion outcomes.
- Collaborate closely with design, content, and marketing teams to deliver cohesive and integrated campaigns.
- Support or oversee paid social media campaigns when necessary, ensuring they align with overall marketing goals.
Required Qualifications
- A minimum of 1+ years of professional experience in social media management, preferably within an agency setting.
- Strong proficiency in Meta Business Suite and a deep understanding of best practices for Instagram and TikTok.
- Excellent skills in creative writing, visual communication, and storytelling to craft compelling social media content.
- Experience with social media scheduling and analytics tools such as Buffer, Hootsuite, or Sprout Social.
- A portfolio or samples of previous social media projects that demonstrate creativity, strategic thinking, and measurable results.
Preferred Qualifications and Benefits
- Experience managing paid social advertising campaigns is highly desirable.
- Basic knowledge of SEO and content marketing principles will be considered an advantage.
- Prior experience working in digital marketing agencies is a plus and will be valued.
Invelo Marketing Agency offers a competitive monthly salary ranging from Rs80,000 to Rs100,000, complemented by performance-based bonuses. Employees benefit from access to industry-leading tools and paid learning opportunities, fostering continuous professional growth. The agency promotes a collaborative and inclusive culture focused on innovation and development. Additionally, team members have the chance to contribute to global campaigns, gaining valuable exposure and enhancing their career trajectory.
Interested candidates are invited to apply by completing the designated Google Form and scheduling a screening appointment via the provided link. Only shortlisted applicants will be contacted for the next steps. This is an excellent opportunity to join a forward-thinking agency that not only drives results but also shapes the future of digital marketing. Apply now to become a vital part of Invelo Marketing Agency’s innovative journey.