Junior Performance Marketer

We are seeking a skilled Performance Marketer to join our team and drive paid advertising campaigns across multiple platforms. The ideal candidate will have proven experience managing campaigns on Facebook, Instagram, and Google Ads, with a strong focus on generating leads, conversions, and maximizing overall campaign performance. This role requires a detail-oriented professional who can analyze data, optimize strategies, and collaborate effectively with creative teams to deliver impactful results.

Key Responsibilities

- Plan, set up, and manage paid advertising campaigns on Facebook, Instagram, and Google Ads.
- Monitor campaign performance regularly and optimize to achieve targeted outcomes.
- Conduct thorough audience research, keyword analysis, and competitor benchmarking.
- Track key campaign metrics and prepare detailed performance reports.
- Develop and implement retargeting strategies and conversion-focused initiatives.
- Collaborate with the creative team to ensure ad creatives and content align with campaign goals.
- Stay informed about the latest trends and tools in digital advertising to maintain competitive advantage.

Required Qualifications

- Bachelor’s degree in Marketing, Business, or a related field.
- Hands-on experience managing campaigns using Meta Ads and Google Ads platforms.
- Strong understanding of campaign optimization techniques, audience targeting, and conversion tracking.
- Excellent analytical and problem-solving abilities to interpret data and improve campaign outcomes.
- Effective communication skills and the ability to work collaboratively within a team.
- Proven ability to manage multiple campaigns simultaneously and meet deadlines consistently.

Preferred Qualifications and Benefits

- Opportunity to gain hands-on experience working with real client campaigns.
- Professional growth through continuous learning and exposure to diverse digital marketing projects.
- Supportive and collaborative work environment that encourages innovation and teamwork.
- Full-time position offering a competitive salary range of Rs30,000 to Rs60,000 per month.
- Work location is in person, providing direct engagement with the team and projects.

This role is ideal for a motivated marketer looking to expand their expertise in performance marketing while contributing to impactful campaigns in a dynamic setting.