Lead Generation Executive

As a Lead Generation Executive, you will play a crucial role in expanding and maintaining the prospect funnel by updating and managing existing lead lists. Your work will directly impact the business by leveraging our software services to reach new markets. This role offers the opportunity to collaborate with skilled engineers across teams, contributing to high-quality projects while developing your professional expertise in a dynamic environment.

Key Responsibilities
- Support sales and marketing teams by building a pipeline of qualified leads to achieve business plans, quotas, and company objectives.
- Conduct thorough research to identify potential leads and define target customer personas.
- Extract, cleanse, and verify data using tools and techniques provided during training to ensure accuracy and completeness.
- Regularly update and maintain lead databases, entering data into spreadsheets and internal systems promptly.
- Conduct market and client surveys to gather insights and validate information.
- Compile and organize data for analysis and reporting purposes.
- Meet key performance indicators (KPIs) and lead generation targets set by management.
- Respond efficiently to data-related queries and perform administrative duties such as data filing and record maintenance.

Required Qualifications
- Strong proficiency in MS Office tools, particularly Excel and Word.
- Good typing speed combined with high accuracy.
- Strong research and analytical skills with excellent attention to detail and organizational abilities.
- Ability to work independently while managing time effectively.
- Good communication skills.
- Bachelor’s degree in Marketing, Business, or a related field is preferred but not mandatory.

Preferred Qualifications and Benefits
- Familiarity with social networking platforms such as LinkedIn and Facebook is considered a plus.
- Opportunity to work with a well-established custom design and development company known for delivering successful projects to startups, small and mid-sized companies across various industries.
- Exposure to modern open-source technology stacks for web and mobile development.
- Work alongside a diverse client base, including notable brands like Whirlpool, Sears, UFC, Kimberly Clark, PBS Kids, and Bushnell.
- Competitive monthly salary ranging from Rs80,000 to Rs85,000.
- This is an in-person role based at the company’s location.

Founded in April 2014 in Lahore, Kwanso expanded with a subsidiary in the Bay Area (San Francisco) in 2015. We pride ourselves on our expertise in modern technology and our commitment to delivering innovative solutions. Our culture fosters collaboration and continuous learning, making Kwanso an ideal place for professionals aiming to excel in their careers.

Kwanso is an equal opportunity employer that values diversity and inclusion. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or any other protected characteristic. By applying, candidates consent to the collection and use of their personal data for recruitment purposes.