Lead Generation Specialist

We are seeking a detail-oriented and proactive professional to join our team in a lead generation and campaign management role. The ideal candidate will be responsible for identifying potential business opportunities and key decision-makers, leveraging advanced tools and AI technology to qualify leads, and managing targeted outreach campaigns. This position requires a strategic approach to prospecting and excellent communication skills to nurture and hand off interested leads effectively.

Key Responsibilities

- Identify target businesses and key decision-maker contacts using platforms such as Apollo and Sales Navigator, ensuring all activities comply with LinkedIn’s guidelines and avoid any form of data scraping.
- Utilize AI tools, specifically Claude, to qualify and score leads accurately, and craft personalized three-email sequences tailored to each prospect.
- Manage and execute email outreach campaigns through Smartlead, utilizing existing sending domains to maximize deliverability and engagement.
- Monitor and handle responses from campaigns, efficiently filtering and passing interested leads to the appropriate internal teams for follow-up.

Required Qualifications

- Proven experience in lead generation or sales prospecting, with familiarity using tools like Apollo and LinkedIn Sales Navigator.
- Strong understanding of AI applications in sales, particularly in lead qualification and email sequence creation.
- Experience managing email outreach campaigns using platforms such as Smartlead or similar tools.
- Excellent written communication skills, with the ability to create personalized and engaging email content.
- Ability to work independently, manage multiple campaigns simultaneously, and maintain attention to detail.

Preferred Qualifications and Benefits

- Prior experience in B2B sales or marketing environments is advantageous.
- Knowledge of compliance standards related to digital outreach and data privacy.
- Opportunity to work with cutting-edge AI technology to enhance lead generation processes.
- Collaborative work environment with a focus on innovation and continuous improvement.

This role offers a unique chance to blend technology and sales expertise to drive business growth. If you are motivated by results and enjoy leveraging AI tools to optimize outreach efforts, this position could be an excellent fit.