Lead Generation Specialist

We are seeking a detail-oriented and creative Lead Generation Specialist with expertise in email marketing and data management. The ideal candidate will have a strong background in data extraction, campaign execution, and email outreach. This role requires proficiency in tools such as LinkedIn Sales Navigator, Apollo, and Mautic to generate high-quality prospect data, design effective outreach sequences, and execute engaging email campaigns that deliver measurable results.

Key Responsibilities

- Extract and manage prospect data using platforms like LinkedIn Sales Navigator, Apollo, and other automation tools.
- Utilize advanced filters on LinkedIn Sales Navigator to ensure precise targeting and effective lead generation.
- Develop, implement, and optimize multi-touch cadences to engage prospects consistently.
- Craft compelling and conversion-focused email marketing content tailored to target audiences.
- Execute, monitor, and optimize email campaigns across various platforms including Mautic, Apollo, Mailchimp, and Sendinblue.
- Maintain high email deliverability rates while ensuring compliance with email marketing best practices.
- Track and analyze campaign performance metrics, providing actionable insights to enhance future campaigns.
- Collaborate closely with the team to align email marketing strategies with broader business objectives.

Required Qualifications

- 2 to 3 years of proven experience in email marketing and data extraction.
- Hands-on experience with LinkedIn Sales Navigator, particularly advanced filtering techniques, as well as data scraping and automation tools.
- Familiarity with email marketing platforms such as Mautic, Apollo, Mailchimp, or Sendinblue.
- Exceptional writing skills with the ability to create engaging, personalized, and professional email content.
- Strong analytical and critical thinking skills to evaluate campaign success and identify areas for improvement.
- Proficiency in managing, cleaning, and organizing large datasets efficiently.
- Solid understanding of email deliverability, personalization, and segmentation strategies.

Work Location

This position requires in-person attendance.

This role offers an exciting opportunity to contribute to a dynamic team by driving lead generation efforts through innovative email marketing and data strategies. If you are passionate about leveraging data and technology to create impactful campaigns, this position is an excellent fit.