Lead Sales - Morning Shift

We are seeking an experienced Lead/Assistant Manager Sales to join our team at our DHA Phase-4 Lahore location. This is an on-site role with working hours from 10 AM to 7 PM, Monday through Saturday. The position offers a competitive gross salary ranging from PKR 150,000 to 200,000, plus commission on sales averaging between 0.5% and 1.5%. The successful candidate will play a pivotal role in driving revenue growth and expanding our presence in both residential and commercial markets.

Key Responsibilities

- Revenue Growth: Take full ownership of the sales profit and loss (P&L), including setting quarterly sales targets, developing pricing strategies, and conducting margin analysis to ensure maximum profitability.

- Sales Strategy: Lead the end-to-end sales strategy across multiple segments, focusing on both residential and commercial sectors to achieve business objectives.

- Channel Expansion: Identify and unlock new sales channels to increase market penetration, ensuring that Enertia products are prominently displayed in premium retail outlets.

- Retail Channel Management: Oversee retail outlets and other retail channels effectively to optimize sales performance and brand visibility.

Required Qualifications

- Bachelor’s or master’s degree in Marketing, Business Administration, or a related field.

- A minimum of 10 to 12 years of professional experience in Sales, Business Development, or Brand Management.

- Strong knowledge and understanding of the Pakistani retail landscape, including consumer behavior and market dynamics.

Preferred Qualifications and Profile

The ideal candidate is a hybrid professional who understands that while sales capture value, marketing creates it. You should have a proven track record in industries such as Consumer Electronics, Building Materials, FMCG, or Lifestyle Brands, where product positioning is as critical as sales performance.

You are a strategic storyteller capable of positioning a new market entrant against established competitors by emphasizing unique value propositions, particularly in engineering and design. Execution is your strength—you can negotiate contracts with distributors in the morning and approve social media campaigns or in-store layouts by the afternoon, demonstrating agility and a hands-on approach.

This role offers an excellent opportunity for a dynamic sales leader to contribute to a growing brand by combining strategic thinking with practical execution in a fast-paced environment.