Link Builder / Off-Page SEO Specialist

We are looking for a talented Link Builder / Off-Page SEO Specialist to join our SEO team. The ideal candidate will have at least one year of professional experience in link building, preferably gained within a reputable company or a digital marketing/SEO agency. This role is centered on creating high-quality, relevant backlinks and supporting SEO campaigns through strategic off-page SEO methods. The successful candidate will work closely with the SEO team to boost website authority and improve search engine rankings.

Key Responsibilities
- Build high-quality and relevant backlinks from authoritative websites to enhance SEO performance.
- Conduct backlink prospecting to identify appropriate websites for link placements.
- Execute guest posting, link outreach, niche edits, citations, and other white-hat link-building activities.
- Research competitors’ backlink profiles to discover new link-building opportunities.
- Maintain and update backlink and outreach databases regularly.
- Communicate professionally and effectively with website owners and publishers to secure link acquisitions.
- Monitor acquired backlinks to ensure they remain live, relevant, and compliant with SEO best practices.
- Follow Google-friendly and ethical SEO guidelines in all link-building efforts.
- Prepare regular reports detailing link-building activities and campaign performance.
- Collaborate with the SEO team to meet monthly backlink and ranking targets.

Required Qualifications
- Minimum of one year of professional experience in Link Building or Off-Page SEO.
- Proven experience working within a professional company, SEO agency, or digital marketing agency environment.
- Strong understanding of SEO fundamentals, including backlink quality and relevance.
- Experience with outreach strategies and identifying relevant websites for link placements.
- Knowledge of key SEO metrics such as Domain Authority (DA), Domain Rating (DR), traffic, relevance, spam score, and backlink quality indicators.
- Good command of English communication and writing skills.
- Ability to research competitors and analyze backlink opportunities effectively.
- Strong attention to detail and ability to consistently meet deadlines.

Preferred Qualifications and Benefits
- Experience using SEO tools such as Ahrefs, SEMrush, Moz, Google Search Console, or similar platforms is preferred.
- Opportunity to work in a professional and supportive environment.
- Exposure to international SEO campaigns, offering valuable experience and skill development.
- Career growth and performance-based advancement opportunities.
- Long-term employment prospects within the organization.

Please note that candidates without professional link-building experience or those who have only worked on personal projects will not be considered. This is an in-person position based at our office located on Main Road Korangi, #02 HBL Building. The salary range offered for this role is Rs. 30,000 to Rs. 40,000 per month.