Link Building & Outreach Specialist

Axiom World is seeking a skilled Link Building & Outreach Specialist to enhance our off-page SEO strategies and contribute to our organic growth efforts. The ideal candidate will be responsible for developing and implementing link-building campaigns that drive quality backlinks, improve search engine rankings, and support overall digital marketing goals. This role requires a proactive approach to identifying backlink opportunities, managing outreach initiatives, and maintaining strong relationships with relevant publishers and website owners.

Key Responsibilities:
- Develop and execute effective link-building campaigns tailored to business objectives.
- Identify and secure high-quality backlink opportunities through targeted outreach efforts.
- Manage guest posting and niche edit campaigns to maximize link acquisition.
- Conduct thorough competitor backlink analysis to inform strategy and identify gaps.
- Build and maintain long-term relationships with publishers, bloggers, and website owners.
- Track and report on outreach performance and the quality of acquired backlinks to measure campaign success.

Required Qualifications:
- 2 to 3 years of hands-on experience in link building and outreach within SEO.
- Strong understanding of white-hat link-building strategies and SEO best practices.
- Excellent communication skills, with the ability to engage and negotiate effectively with external contacts.
- Analytical mindset with keen attention to detail for monitoring campaign performance and backlink quality.
- Ability to manage multiple outreach campaigns simultaneously while meeting deadlines.

Preferred Tools and Benefits:
Experience with SEO and outreach tools such as Ahrefs, SEMrush, BuzzStream, and Hunter.io is highly desirable to streamline campaign management and research.

Axiom World offers a comprehensive benefits package including health insurance, access to the Axiom Sports Complex, paid certifications to support professional growth, paid leaves, and a recognition and reward system to acknowledge outstanding contributions.

Location: Lahore
Working Hours: 1:00 PM – 10:00 PM

This position is an excellent opportunity for a motivated SEO professional looking to advance their career in a dynamic and supportive environment focused on organic growth and digital marketing excellence.