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Job Description

Position Purpose

Lead the Communications wing of the Marketing & Communications (M&C) Department at LUMS.

Develop the communications strategy in line with the marketing strategy and LUMS Brand Identity and manage all communication at and for LUMS; both for M&C and for all LUMS clients i.e. Schools and Departments.

Main Responsibilities

1. Communications Strategy

  • Assist the HoD/Manager and collaborate with the Marketing team to develop the LUMS Communication Strategy
  • Ensure that this Strategy is aligned with the LUMS marketing strategy and LUMS brand identity and is reflected across all University communications at all times, including print media, digital media, publications, press etc.

2. Manage Communication for all LUMS platforms

  • Work with the marketing and media to monitor and manage communication for all LUMS platforms; publications, digital media, traditional media etc. Ensure that the communications quality is reflective of the LUMS brand, conforms to the communications and marketing strategy and is customized to each platform and its requirements

3. LUMS Brand Guidelines

  • As the custodian of the LUMS brand, ensure religious and complete conformity with the LUMS brand guidelines by all external and external stakeholders at all times

4. Graphics and Designing

  • Manage all in-house design requirements of M&C and all internal clients. Must have design and aesthetics know-how to ensure creative and high quality designing and communication at the relevant LUMS platforms

5. LUMS News/Events

  • Manage the University homepage and news and research webpages to ensure a website that is high on marketing and informational content and on design, and reflects all university happenings and research through an attractive and efficient interface. Also make sure that all content is aligned with the SEO principles and best practices so that our website stays high on search and rankings
  • Work with the digital marketing lead on digital communication and ensure all communication is aligned with our communication goals and is best suited to the specific digital platforms and the context


  • Communication Skills are an obvious; all kinds and all platforms
  • Excellent content creation and curation skills
  • Strong know-how of different communication platforms and their content and creative requirements
  • String Content Marketing
  • Ability to take initiative and develop innovative communication campaigns
  • Strong managerial skills
  • Strong on multitasking and time management


  • Proactive – hands on approach
  • Good PR and customer service skills
  • Strong Team player
  • Ambitious to improve and add value to the department and its content output
  • Strong on EQ and handling difficult and diverse clients

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Office of Marketing, Fundraising & Alumni
Job Location:
No Preference
Minimum Education:
Degree Title:
Masters in Marketing, Communication/Corporate Communication, Business Administration from a renowned institution. Exposure to marketing, communication and design courses is necessary
Career Level:
Experienced Professional
3 Years - 4 Years (3-4 years of experience; 2 years relevant experience is a must)
Apply Before:
Jun 09, 2018
Posting Date:
May 09, 2018
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LUMS-Lahore University of Management Sciences

Education/Training · 301-600 employees - Lahore

One of the largest universities of Pakistan, the Lahore University of Management Sciences (LUMS) is a world class academic institution with a proud history of achievement and ambitious plans for the future. The idea of establishing the university took root in the mind of Syed Babar Ali, Pro Chancell ...Read More

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