Manager – Digital Media | Media Group

GESTIONPRO (SMC) PRIVATE LIMITED

Lahore , Pakistan

Apply Now

Posted 3 days ago 4 views Report Job

A leading media group based in Lahore is seeking an experienced Digital Media Manager to join their team on a full-time basis. The ideal candidate will have over five years of experience in digital media operations, particularly within news or media organizations. This role demands strong expertise in SEO, YouTube channel management, performance marketing, and team leadership. The successful candidate will be responsible for driving digital growth, managing content strategies, and leading a dynamic digital media team to achieve business objectives.

Key Responsibilities

- Lead the overall digital media strategy across social media platforms, the company website, and YouTube channels.
- Manage and expand YouTube channels by optimizing SEO, developing content strategies, and growing the audience base.
- Plan, develop, and execute performance marketing campaigns to maximize digital reach and engagement.
- Increase website traffic and user engagement through effective SEO practices and data-driven analytics.
- Lead and oversee the digital media team, ensuring collaboration and productivity.
- Coordinate closely with editorial, creative, and video production teams to ensure timely delivery of digital content.
- Monitor emerging digital trends, analyze audience insights, and evaluate campaign performance to inform strategy adjustments.

Required Qualifications

- Minimum of 5 years of relevant experience, preferably within a news channel or media group environment.
- Strong proficiency in SEO, YouTube management, and performance marketing techniques.
- Demonstrated experience in leading teams and managing digital content operations.
- Solid understanding of social media platforms and digital analytics tools.
- Excellent communication skills and sound decision-making abilities.

Compensation and Work Environment

The position offers a competitive monthly salary ranging from PKR 100,000 to PKR 200,000. This is an in-person role based in Lahore, providing an opportunity to work within a prominent media group known for its dynamic digital presence.

Qualified candidates with the relevant experience and skills are encouraged to apply.