Manager, Digital Acquisition

The Manager, Digital Acquisition will be responsible for driving sales and achieving collection targets within the assigned territory by strategically promoting educational products. This role requires a consultative sales approach focused on identifying new business opportunities, retaining existing customers, and expanding market share. The manager will implement go-to-market strategies, aggressively promote educational titles in schools, and maintain close oversight of the sales funnel to ensure timely follow-ups and business growth.

Key Responsibilities
- Employ a consultative approach to engage with clients and understand their needs.
- Plan and execute strategies for new business development and product promotion.
- Focus on customer retention and increasing market share within the designated territory.
- Aggressively promote educational titles in the schools trade segment.
- Implement the go-to-market (GTM) strategy effectively in the assigned market.
- Ensure timely follow-ups to convert leads into business from new customers.
- Manage accounts diligently and track the progress of sales funnel activities.

Required Qualifications
- Minimum of 6 years of experience in a relevant industry, preferably in sales or education-related sectors.
- Strong communication and interpersonal skills to build relationships with internal teams and external stakeholders.
- Willingness and ability to travel as required for the role.
- In-depth market knowledge of the assigned territory to identify opportunities and challenges.
- Solution-oriented sales skills with exposure to digital sales channels and tools.
- Understanding of the school education sector, including its environment, structure, and key challenges faced by institutions.

Key Interfaces
- Internal collaboration with teams from Digital Sales, Operations, Academic Excellence, Marketing, and Product Management to align strategies and execution.
- External engagement with school heads and teachers from both private and public educational institutions to drive product adoption and sales growth.

This position offers the opportunity to work in a dynamic environment focused on the education sector, requiring a proactive and strategic sales leader who can navigate the complexities of the school education market while leveraging digital acquisition techniques.