Manager Sales – Trade

METRO Pakistan (Pvt) Limited, a leading player in the wholesale cash & carry sector, has been expanding rapidly since its first center opened in 2007. Following a strategic merger with Makro-Habib in 2012, the company strengthened its market position by combining resources and leveraging synergies to deliver greater value to customers and suppliers. Today, METRO operates 10 wholesale centers across major cities including Lahore, Karachi, Multan, Islamabad, and Faisalabad. As part of the global METRO GROUP, which runs over 750 stores in 25 countries with a workforce exceeding 107,000 employees, METRO Pakistan continues to grow and innovate in a competitive environment.

Key Responsibilities

- Analyze weekly, monthly, and quarterly sales team performance focusing on turnover, profitability, losses, margins, purchase frequency, and average turnover, and implement corrective measures as needed.
- Examine sales and stock data to identify opportunities for business expansion and growth.
- Develop and nurture strong business relationships with customers to enhance loyalty and satisfaction.
- Monitor and measure Target Group Customers at both global and individual Customer Manager levels to ensure alignment with business goals.
- Conduct market surveys and track competitors’ activities to inform action plans and support METRO’s overall market strategy.
- Collaborate closely with the Area Manager in selecting customer portfolios to optimize sales potential.
- Drive team growth and manage costs effectively to meet defined Key Performance Indicators (KPIs).
- Lead, motivate, train, and supervise sales staff to maximize their performance and productivity.
- Increase the number of new buying customers through targeted customer activation initiatives.
- Oversee assigned budgets, including personnel costs, bonuses, incentives, salaries, advertising, and promotions, ensuring financial discipline.
- Maintain effective coordination with Head Office and Store Operations teams to achieve overall business objectives.
- Coach and develop team members to strengthen their skills and support their professional growth.

Required Qualifications

- Graduation degree from a recognized institution.
- Minimum of 6 years of relevant experience in sales management or a related field, preferably within wholesale or retail sectors.

This role offers an opportunity to be part of a dynamic and growing organization with a strong international presence. The successful candidate will play a key role in driving sales performance and business growth while developing a high-performing sales team.