The Manager Sales & Marketing for Flexible Packaging will lead the development and execution of sales strategies focused on flexible packaging products. This role involves identifying and acquiring new customers across various sectors including FMCG, food, beverages, pharmaceuticals, and personal care. The manager will be responsible for managing key accounts, maintaining strong customer relationships, and generating new business through market visits, referrals, networking, and corporate outreach. Close collaboration with internal teams such as Production, Planning, Quality, and Finance is essential to ensure timely order execution. Monitoring market trends, competitor activities, and customer requirements will help in developing accurate sales forecasts and achieving set targets. The role also includes handling customer complaints, preparing quotations, negotiating commercial terms, and participating in exhibitions and trade fairs to enhance market presence.
Key Responsibilities
- Develop and implement effective sales strategies for flexible packaging products.
- Identify potential customers and expand the client base in targeted industries.
- Manage and nurture relationships with key accounts to ensure customer satisfaction and retention.
- Generate new business opportunities through direct market engagement and networking activities.
- Prepare competitive quotations, negotiate terms, and successfully close sales deals.
- Coordinate with Production, Planning, Quality, and Finance departments to ensure smooth order fulfillment.
- Monitor and analyze market trends, competitor behavior, and customer needs to stay competitive.
- Develop sales forecasts and consistently meet monthly, quarterly, and annual sales targets.
- Maintain and manage the sales pipeline, ensuring timely follow-up on leads and quotations.
- Address and resolve customer complaints promptly to maintain service quality.
- Conduct customer-wise sales and profitability analysis to optimize business performance.
- Represent the company at exhibitions, trade fairs, and other marketing events to promote products.
Required Qualifications
- MBA or BBA in Marketing, Business Administration, or a related field.
- 5 to 8 years of relevant sales experience, preferably within the flexible packaging or printing industry.
- Strong understanding of B2B sales processes and experience dealing with industrial customers.
- Excellent negotiation, communication, and interpersonal skills.
The position is based in Lahore and requires in-person attendance. The monthly salary range for this role is Rs180,000 to Rs200,000. This opportunity offers a chance to contribute significantly to a growing business in the flexible packaging sector, working closely with senior leadership including the Head of Sales and CEO.