BrainicTech is a corporate training company dedicated to enhancing the skills and capabilities of organizational workforces. The Marketing and Learning Officer role is a full-time, on-site position based in Karāchi. This role focuses on planning and executing marketing activities to promote BrainicTech’s training programs, managing both digital and offline campaigns, and supporting overall brand visibility. Additionally, the position involves assisting with the design and delivery of learning initiatives, including preparing training materials, coordinating sessions, tracking participant engagement, and collecting feedback to improve future programs.
Key Responsibilities
- Plan, coordinate, and execute marketing campaigns that highlight BrainicTech’s training offerings across multiple channels.
- Create engaging content for marketing platforms, including social media, email, and offline materials.
- Support event coordination and manage logistics for training sessions and promotional activities.
- Collaborate closely with trainers, clients, and internal teams to ensure clear communication and alignment of training programs with business goals.
- Maintain training schedules, track participant attendance and engagement, and assist in gathering feedback to evaluate program effectiveness.
- Monitor and contribute to reports on marketing campaign performance and training outcomes.
- Manage daily administrative tasks related to marketing and learning functions, ensuring smooth operation and timely delivery of initiatives.
Required Qualifications
- Strong interest in both marketing and corporate learning, with the ability to connect training programs to client needs effectively.
- Excellent written and verbal communication skills, capable of presenting information clearly to diverse audiences.
- Proficiency in common office and collaboration tools such as word processing, spreadsheets, presentation software, email, and calendar applications.
- Strong organizational and time management skills to handle multiple projects simultaneously.
- Ability to work on-site in Karāchi and collaborate effectively with cross-functional teams, clients, and training participants.
- Analytical mindset with basic skills in monitoring marketing campaign performance and evaluating training results.
- Bachelor’s degree in Marketing, Business, Education, Communications, or a related field is preferred.
Preferred Qualifications and Benefits
- Prior experience or internships in marketing, training coordination, or corporate education will be considered an advantage.
- Opportunity to work in a dynamic environment focused on professional development and corporate learning.
- Exposure to both marketing and learning functions, providing a broad skill set valuable for career growth in corporate training and communications.
This role offers a unique blend of marketing and learning coordination responsibilities, ideal for candidates passionate about promoting educational programs and enhancing workforce capabilities through effective communication and organization.