Marketing and Social Media Coordinator (Female)

Paragon Developers (Pvt.) Ltd.

Karachi , Pakistan

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We are seeking a dynamic and results-oriented Social Media and Marketing Specialist to join our team. The ideal candidate will be responsible for developing and executing effective marketing strategies across digital and print media, creating engaging content, and maintaining a consistent brand voice. This role requires a strong understanding of client behavior, data analysis, and collaboration with various teams to support overall business growth. The position is based on-site and offers a competitive salary starting from Rs90,000 per month.

Key Responsibilities

- Develop and implement results-driven social media and marketing strategies tailored for both digital and print platforms.
- Create, curate, and manage engaging content that aligns with the company’s brand voice across all social media channels.
- Monitor the company’s online reputation by tracking brand value and responding appropriately to both positive and negative reviews.
- Conduct research to gain insights into client behavior, including purchasing patterns and preferences, to inform marketing efforts.
- Analyze social media data and generate comprehensive reports on key performance indicators. Present findings and strategic recommendations to leadership and relevant stakeholders.
- Collaborate closely with the graphic and video development teams to produce compelling promotional materials.
- Partner with sales teams to design and implement marketing plans that support sales objectives.
- Perform additional duties as assigned by the immediate supervisor to support the marketing department and company goals.

Required Qualifications

- Bachelor’s degree is preferred.
- Minimum of 3 years of relevant experience in social media marketing or a related field.
- Proven ability to develop and execute marketing strategies that drive engagement and brand growth.
- Strong analytical skills with experience in data interpretation and reporting.
- Excellent communication skills, both written and verbal, with a keen eye for detail.
- Ability to work collaboratively across teams and manage multiple projects simultaneously.
- Comfortable working in an in-person office environment.

Preferred Qualifications and Benefits

- Candidates with a Bachelor’s degree will be given preference.
- Competitive monthly salary starting from Rs90,000.
- Opportunity to work in a dynamic and supportive team environment.
- Hands-on experience with both digital and print media marketing campaigns.

This role offers the chance to contribute significantly to the company’s brand presence and marketing success. If you are passionate about social media, data-driven marketing, and collaborative teamwork, we encourage you to apply.