We are seeking a Content Marketing Manager with 3 to 4 years of experience who possesses strong SEO expertise, content marketing skills, and modern copywriting abilities. The ideal candidate will have hands-on experience creating lead magnets and a proven track record of producing engaging, high-quality content that drives brand awareness and lead generation.
Key Responsibilities
SEO and Keyword Research: Conduct thorough keyword research and analyze search intent using tools such as Google Search Console, Semrush, and Google Analytics. Implement effective keyword placement, on-page SEO, internal linking, and content optimization strategies to enhance search visibility and increase organic traffic.
Content Marketing and Copywriting: Develop and execute content marketing strategies tailored to audience needs. Research relevant topics and create compelling blogs, website pages, landing pages, marketing copy, social media content, and video scripts. Simplify complex subjects into clear, persuasive content that supports brand positioning and lead generation efforts.
Lead Magnet Creation: Design and write lead magnets including eBooks, whitepapers, industry reports, practical guides, and checklists. Conduct audience research to identify challenges and deliver well-structured, valuable content that attracts the right prospects and generates leads. Candidates should be prepared to provide samples of their lead magnet work.
Required Qualifications
- 3 to 4 years of relevant experience in content marketing, SEO, or copywriting.
- Strong English writing, research, editing, and proofreading skills.
- Practical knowledge of SEO, keyword research, and content optimization techniques.
- Solid understanding of content marketing strategies and audience targeting.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience using AI tools to enhance content quality while maintaining accuracy and originality.
Preferred Qualifications and Benefits
Experience in AI, SaaS, software development, or B2B marketing is highly desirable. Candidates who thrive in a value-driven environment and are aligned with the responsibilities outlined are encouraged to apply.
This role offers the opportunity to contribute to a dynamic team focused on impactful content marketing initiatives that drive measurable business results.