Design Daira is a not-for-profit, inclusive creative community based in Pakistan that connects individuals from diverse creative and non-creative backgrounds. The platform aims to bridge the gap between creatives and industry opportunities by offering networking, visibility, and collaboration. It is developing the country’s first online creative gallery to showcase both emerging and established talent. The community fosters discovery, cross-disciplinary collaboration, and experimentation, supporting a wide range of creative expressions from visual arts to innovative research projects.
The Marketing Designer role is a part-time, remote volunteer position focused on producing visually engaging assets that support Design Daira’s brand and marketing efforts. This role involves designing graphics for digital campaigns, social media, and the online gallery, as well as creating layouts and visual concepts for web and promotional materials. The Marketing Designer will work closely with the team to translate marketing strategies into clear, compelling visuals that embody the community’s inclusive and creative spirit. Maintaining brand consistency across all platforms, optimizing designs for various channels, and refining visual content based on feedback and performance are key aspects of this position. The role offers flexibility and the opportunity to contribute meaningfully to a growing creative ecosystem.
Key Responsibilities
- Design graphics and visual assets for digital marketing campaigns, social media, and the online creative gallery.
- Develop layouts and visual concepts for web pages and promotional materials.
- Collaborate with the team to translate marketing strategies into engaging and cohesive visual content.
- Ensure brand consistency across all design touchpoints and platforms.
- Optimize designs for different digital platforms, adapting visuals as needed.
- Iterate and improve visual content based on performance data and team feedback.
- Manage part-time hours effectively while working independently in a remote environment.
Required Qualifications
- Strong skills in branding and marketing to develop and maintain a consistent visual identity and support promotional campaigns.
- Proficiency in graphic design to create high-quality visual assets for digital and social media channels.
- Experience with web design, including the ability to design or refine layouts and visual elements for online platforms and galleries.
- Competency in design software such as Adobe Creative Suite, Figma, or similar tools.
- Excellent visual communication skills with keen attention to detail and an understanding of design for diverse audiences.
- Ability to work independently, manage time efficiently, and meet deadlines in a remote, part-time capacity.
Preferred Qualifications and Benefits
- Experience collaborating with creative teams or communities is advantageous.
- Prior work experience in arts, culture, or technology sectors is a plus.
- This volunteer role offers the chance to contribute to a pioneering creative platform and gain exposure within a vibrant, cross-disciplinary community.
- Flexible working hours provide an opportunity to balance this role alongside other commitments while building a portfolio of meaningful design work.
This position is ideal for designers passionate about creativity, community, and making an impact within a not-for-profit environment.