Bundo Tech is seeking a motivated B2B Marketing Executive to join their team in Karachi on a full-time, on-site basis. This role is dedicated to promoting Odoo ERP solutions to business clients in both local and international markets. The ideal candidate will focus on business-to-business marketing activities such as market research, targeted outreach, lead generation, and client identification. This position requires a strategic approach to connecting with decision-makers and supporting the sales team in acquiring new clients. Please note, this is a B2B marketing role and does not involve social media marketing.
Key Responsibilities
- Develop and implement effective B2B marketing strategies aimed at attracting potential business clients.
- Conduct thorough research on target industries, markets, and prospective customers to inform marketing efforts.
- Identify and engage with key decision-makers using LinkedIn, professional databases, and other relevant channels.
- Execute targeted email campaigns, LinkedIn outreach, and other direct marketing activities to generate leads.
- Qualify leads for Odoo ERP implementation and related services, ensuring alignment with business needs.
- Communicate clearly with prospective clients to introduce company offerings and understand their requirements.
- Collaborate closely with the sales team to schedule meetings and facilitate client acquisition processes.
- Monitor and analyze the performance of marketing campaigns, tracking lead generation and outreach effectiveness.
- Maintain accurate records of prospects and follow-up activities using CRM software.
Required Qualifications
- Bachelor’s degree in Marketing, Business Administration (BBA), or a related field.
- 2 to 3 years of experience in B2B marketing, with a strong understanding of lead generation and customer acquisition strategies.
- Excellent English communication skills, both written and verbal, along with strong research and analytical abilities.
- Proficiency in LinkedIn prospecting, email marketing, and CRM tools to manage outreach and client information.
- Ability to identify business opportunities and engage with professional audiences effectively.
The offered salary range for this position is PKR 90,000 to 100,000 per month. The role requires working on-site in Karachi, providing an opportunity to collaborate directly with the team and contribute to the company’s growth in a dynamic environment.