Pegasus Consultancy (Pvt.) Ltd., a leader in organizing world-class trade shows, conferences, and corporate events across Pakistan and internationally, is seeking enthusiastic and motivated fresh graduates to join its Exhibitions & International Marketing team as Marketing Executives. This role offers an excellent opportunity for individuals looking to begin their careers in international marketing, sales, and global trade exhibitions. The successful candidate will play a key role in connecting international companies with Pegasus’s portfolio of exhibitions while gaining valuable experience in business development, marketing outreach, and database management.
Key Responsibilities:
- Identify and approach international companies for participation in exhibitions.
- Conduct cold calls, email outreach, and virtual meetings with potential exhibitors.
- Assist in building and managing international company databases for marketing and outreach purposes.
- Support the execution of targeted email marketing campaigns.
- Develop and assist with sales presentations, proposals, and marketing content.
- Research and generate international leads for exhibitions.
- Coordinate with international partners and industry contacts.
- Maintain accurate records of prospects, communications, and leads in databases.
- Support the team in various marketing activities and exhibitor onboarding processes.
Required Qualifications:
- Fresh graduates in Marketing, Business Administration, International Business, or related fields.
- Strong communication and interpersonal skills.
- Good research and data management abilities.
- Basic understanding of email marketing and digital communication tools is an advantage.
- Proficiency in MS Excel, Word, and database handling.
- Self-motivated with a keen interest in international business and exhibitions.
Preferred Qualifications and Benefits:
- Opportunity to work within the international exhibitions industry, gaining exposure to global companies and trade shows.
- Professional learning environment with potential for career growth in marketing and business development.
- Experience working with a dynamic team that values innovation and excellence in event management.
This role is based on-site in Karachi, Pakistan, and is ideal for fresh graduates eager to develop their skills in a fast-paced, international business setting. Pegasus Consultancy prides itself on creating impactful platforms for collaboration and growth, offering a unique chance to be part of a company that builds possibilities beyond just organizing events.