Marketing Manager

Pro Media Connect (Pro Media Advertising) is a dynamic brand experience and marketing solutions company dedicated to helping businesses enhance their visibility, foster strong audience connections, and strengthen their market presence. Specializing in event management, brand activations, indoor and outdoor advertising, exhibition management, and corporate gifting, the company delivers creative and strategic solutions that bring brands to life. From corporate events and product launches to large-scale exhibitions and integrated campaigns, Pro Media Connect combines creativity, precise execution, and meticulous attention to detail to create impactful brand experiences. The Marketing Manager role is a full-time, on-site position based in Lahore, responsible for leading marketing initiatives that align with client goals and brand positioning.

Key Responsibilities

- Lead the planning and execution of marketing campaigns across events, brand activations, and advertising channels.
- Develop comprehensive marketing strategies that support client objectives and enhance brand visibility.
- Coordinate closely with sales and operations teams to ensure seamless campaign delivery.
- Manage project timelines, budgets, and resources effectively to meet deadlines and financial targets.
- Supervise the creation of marketing collateral and content, ensuring consistency and quality.
- Analyze campaign performance data, prepare detailed reports, and provide actionable insights to optimize reach, engagement, and return on investment.
- Build and maintain strong relationships with clients, vendors, and media partners to support ongoing and future initiatives.
- Assist in new business development by contributing to pitches and proposal preparations.

Required Qualifications

- Proven expertise in marketing strategy and planning, including campaign development, brand positioning, and go-to-market execution.
- Hands-on experience in event management and brand activations, with the ability to oversee logistics, creative concepts, and on-ground execution.
- Solid understanding of indoor and outdoor advertising, including media planning, creative briefing, and vendor coordination.
- Strong analytical skills to interpret marketing performance data and optimize campaigns accordingly.
- Excellent written and verbal communication skills, with the ability to present ideas clearly and engage effectively with clients.
- Demonstrated project management capabilities, including time management, prioritization, and attention to detail in a fast-paced environment.
- Proficiency in common marketing and productivity tools such as MS Office and presentation software; familiarity with digital and social media platforms is advantageous.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant professional certifications are a plus.
- Previous experience in advertising, events, or brand experience agencies in a managerial or supervisory capacity is highly desirable.

This role offers the opportunity to work with a creative and strategic team focused on delivering exceptional brand experiences. The Marketing Manager will play a pivotal role in driving client success and expanding the company’s footprint in the competitive marketing landscape.