Marketing Operations Associate

This role involves managing purchase orders and coordinating system processes to ensure timely and accurate execution of marketing campaigns for Insignia retail stores. The candidate will be responsible for handling employee discount vouchers, supporting campaign logistics, and maintaining engagement monitoring across social media platforms. The position requires close collaboration with finance, vendors, logistics partners, and store teams to ensure smooth campaign operations and content publishing in line with the approved calendar.

Key Responsibilities

- Generate and process purchase orders accurately and promptly within the system.
- Ensure timely locking and tracking of purchase orders related to campaigns and vendors.
- Coordinate with the Finance team for payment processing and reconciliation.
- Issue employee discount vouchers and track payment processing for voucher transactions.
- Support the daily execution of marketing campaigns across retail stores, ensuring all activities are implemented on schedule.
- Manage operational coordination with vendors, logistics partners, and store teams for dispatch, delivery, and installation of campaign materials.
- Monitor comments, messages, and engagement on social media posts, escalating customer queries or issues to the appropriate teams.
- Upload and publish content on social media platforms such as Instagram and Facebook, adhering to the approved content calendar.
- Maintain accuracy in captions, tags, links, and formatting to ensure high-quality content presentation.
- Ensure timely execution of campaign-related posts according to the content schedule.

Required Qualifications

- Bachelor’s degree in Marketing, Media Studies, Communications, or a related field.
- 1-2 years of experience in marketing operations, campaign coordination, digital marketing, or a related area.
- Familiarity with social media platforms and basic understanding of digital content management.
- Knowledge of scheduling tools is advantageous.
- Strong attention to detail and excellent coordination and follow-up skills.
- Ability to work effectively within deadlines.
- Willingness to learn and adapt in a dynamic environment.

This is a permanent position based at the Insignia Head Office in Lahore. The role offers the opportunity to work within a collaborative marketing department, contributing directly to campaign success and brand engagement. The closing date for applications is October 11, 2026.