Marketing Specialist

AssistSol Ltd is a technology company dedicated to simplifying business operations through customized Odoo development, integration, and automation. By combining deep technical expertise with a practical understanding of business workflows, the team delivers tailored solutions that produce measurable results. The company specializes in creating custom Odoo modules, real-time API integrations, AI-driven automations, and mobile-ready access via Flutter APIs. Each project follows a clear, methodical process—listening, designing, building, testing, and optimizing—to ensure scalable and effective outcomes. AssistSol partners closely with clients to transform Odoo into a strategic business advantage.

Key Responsibilities
- Plan and execute marketing activities that promote AssistSol’s Odoo-focused services and solutions.
- Conduct market research to identify customer needs, industry trends, and competitive positioning to inform marketing strategies.
- Create and manage digital marketing content across various channels, including social media, email, and content marketing platforms.
- Coordinate promotional initiatives and campaigns that support lead generation and brand awareness.
- Collaborate with sales and technical teams to ensure messaging aligns with product capabilities and customer expectations.
- Monitor and analyze campaign performance using relevant metrics, recommending adjustments to improve reach, engagement, and conversion rates.
- Maintain consistent communication with prospects and clients to enhance customer experience and strengthen brand loyalty.

Required Qualifications
- Strong communication and customer service skills to effectively engage clients and collaborate with internal teams.
- Proficiency in market research techniques to analyze trends, identify target audiences, and support data-driven marketing decisions.
- Experience in marketing strategy and sales, with the ability to design campaigns that contribute to lead generation and revenue growth.
- Knowledge of digital marketing channels and CRM tools to manage campaigns and customer relationships efficiently.
- Ability to work independently in a remote setting, managing multiple priorities and meeting deadlines consistently.
- Analytical mindset with basic skills in reporting and performance measurement, including KPIs and conversion metrics.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Preferred Qualifications and Benefits
- Familiarity with ERP systems, particularly Odoo, or experience in B2B SaaS marketing is considered an advantage.

This full-time remote position offers the opportunity to contribute to a dynamic technology company focused on innovation and client success. Candidates who thrive in a self-directed environment and enjoy collaborating across teams will find this role rewarding. AssistSol values practical problem-solving and a clear, structured approach to delivering impactful marketing initiatives.